Shiseido Pure Retinol Intensive Revitalizing Face Mask

Shiseido Pure Retinol Intensive Revitalizing Face Mask
6.1
/ 10
Moisturizing
9.9 Humectancy icon Humectancy
2.2 Occlusivity icon Occlusivity
2.5Anti-wrinkle icon/ 10
Anti-wrinkle
$$$$

Review

Results you may expect from using Shiseido Pure Retinol Intensive Revitalizing Face Mask:

Based on the ingredient analysis by CreamScan, these are the key benefits you can expect from using Shiseido Pure Retinol Intensive Revitalizing Face Mask:

  • Significant moisturizing. It has a moisturizing rating of 6.1 out of 10.
  • Some anti-wrinkle efficacy: Shiseido Pure Retinol Intensive Revitalizing Face Mask has an anti-wrinkle rating of 2.5 out of 10 so you may expect some, although limited, effect on wrinkles.

How moisturizing is it?

Highly moisturizing: Shiseido Pure Retinol Intensive Revitalizing Face Mask has a moisturizing rating of 6.1 out of 10.

Is it more humectant or occlusive? Significantly more humectant. It has a low occlusivity of 2.2 out of 10 and a very high humectancy of 9.9 out of 10, primarily due to the high content of Butylene Glycol (est. ≈6.0%) and Glycerin (est. ≈2.0%).

Please refer to the Ratings section below for details of the moisturizing rating calculation.

Anti-wrinkle efficacy

According to CreamScan analysis, Shiseido Pure Retinol Intensive Revitalizing Face Mask has a slight anti-wrinkle rating of 2.5 out of 10. It contains one ingredient with proven anti-wrinkle efficacy: Retinol (est. ≈0.1%), 
 the most effective non-prescription ingredient with well-proven efficacy to reduce wrinkles.
 
Among others, Shiseido Pure Retinol Intensive Revitalizing Face Mask also contains Magnesium Ascorbyl Phosphate, an ingredient marketed as effective in reducing wrinkles. However, the studies supporting the anti-wrinkle claims of Magnesium Ascorbyl Phosphate provide insufficient evidence of its efficacy according to CreamScan Research Evaluation Standards. Therefore, this ingredient does not contribute to the anti-wrinkle rating.
 
Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, could deliver additional anti-wrinkle efficacy through its moisturizing action.
 

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Ingredients

Est. % Ingredient Origin Functions
70
6
4
3
2
1.5
1.3
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
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Ratings

All humectants
9.9
6
2
1
0.3
0.3
0.3
Benchmark
10
All occlusives
4.3
4.0
0.3
Benchmark
20
Moisturizing rating
6.1
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 9.9 10
9.9
6
2
1
0.3
0.3
0.3
Occlusivity All occlusives 4.3 20
2.2
4.0
0.3
Moisturizing rating
6.1
Ingredient Est. % Benchmark Humectancy
6
2
1
0.3
0.3
0.3
All humectants 9.9 10
9.9
All humectants
9.9
6
2
1
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
4
0.3
All occlusives 4.3 20
2.2
All occlusives
4.3
4.0
0.3
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
10 /10 0.4 0.1 2.5
n/a
- 0.3 -
Total
2.5
Retinol
2.5
Ingredient anti-wrinkle power
10 /10
when present at, %
0.4
in this formula, est. %
0.1
Magnesium Ascorbyl Phosphate
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
2.5
Ingredient Est. % Benchmark
Rich in Antioxidants
0.3
0.3
0.3
0.3
0.3
All antioxidants 1.5 3 No
All antioxidants
1.5
BHT
0.3
Tocopheryl Acetate
0.3
Magnesium Ascorbyl Phosphate
0.3
Panax Ginseng Root Extract
0.3
Chlorella Vulgaris Extract
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
0.3
All soothing 0.3 5 No
All soothing
0.3
0.3
Benchmark
5

Ingredients explained

Water
Est. %70
Function
Origin
The most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Butylene Glycol
Est. %6
Function
Origin
A clear, colorless liquid humectant that draws moisture to the skin. The humectancy of butylene glycol, owed to its two hydroxyl groups, is quite considerable, although not as powerful as glycerin, which contains three hydroxyl groups.
Pentaerythrityl Tetraethylhexanoate
Est. %4
Function
Origin
An occlusive moisturizer and emollient with a good lubricity that leaves behind a glossy sheen after application. It can also control viscosity by thickening skincare products and act as a binding agent to hold pressed powdered products together.
Diphenylsiloxy Phenyl Trimethicone
Est. %3
Function
Origin
Description is coming soon
Glycerin
Est. %2
Function
Origin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Dipropylene Glycol
Est. %1.5
Function
Origin
A clear, colorless liquid that has several uses. One of its main functions is as a solvent. Dipropylene glycol is also used to reduce the thickness of skincare products.
Alcohol Denat.
Est. %1.3
Function
Origin

Denatured alcohol is ethanol that contains additives that make it unsafe to consume. It is mainly used as a solvent and an antimicrobial agent. A major drawback to alcohol denat. is that it dries out the skin.

Betaine
Est. %1
Function
Origin
An ingredient derived from the sucrose in sugar beets. It has a negative chemical charge and a positive chemical charge on the same molecule. This allows betaine to be hygroscopic or humectant and thus provide moisturization by drawing water to the skin.
PEG-60 Hydrogenated Castor Oil
Est. %0.3
Function
Origin
A white paste-like substance derived from castor oil that belongs to a group of ingredients called PEGs (polyethylene glycols). It acts as a perfume solubilizer that helps fragrance agents dissolve in water and as a cleansing agent.
Phenoxyethanol
Est. %0.3
Function
Origin
The most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
Methylparaben
Est. %0.3
Function
Origin
A preservative that keeps a product unspoiled. There has been a lot of controversy surrounding parabens, although the concentrations found in cosmetic formulations are generally considered to be safe.
Sodium Citrate
Est. %0.3
Function
Origin
A salt of citric acid that has a salty and tart flavor and is used as a fragrance. It is mildly basic, meaning that its addition to a skincare product can adjust the pH upward.
Carbomer
Est. %0.3
Function
Origin
A synthetic ingredient with the ability to gel water. When used in emulsions, such as lotions and creams, carbomer can also act as an emulsion stabilizer.
Fragrance
Est. %0.3
Function
Origin
Under trade secret law, manufacturers have the right not to disclose what exactly went into the fragrance and use the unspecific word Fragrance or Parfum instead. Many fragrances are highly allergenic.
BHT
Est. %0.3
Function
Origin
An antioxidant ingredient that naturally occurs in green algae and some bacteria or fungi but, for commercial use, is created synthetically. BHT is also used occasionally as a fragrance, where it presents a sweet, camphor-like odor.
Squalane
Est. %0.3
Function
Origin
An occlusive moisturizing and emollient compound that forms part of the skin’s sebum. The main source of squalane had always been shark liver. Now, however, it is manufactured synthetically or derived from plant oils, such as olive and peanut oil.
Tocopheryl Acetate
Est. %0.3
Function
Origin

An antioxidant derivative of tocopherol (vitamin E). It helps to protect cells from free radicals and UV damage through the conversion to active vitamin E in the skin. It is more stable than tocopherol.

Xanthan Gum
Est. %0.3
Function
Origin
A natural multi-functional ingredient that originates from fermented sugars. Xanthan gum acts as a viscosity-building agent to thicken skincare products. It is also an excellent stabilizer and works well to hold other ingredients together.
Potassium Hydroxide
Est. %0.3
Function
Origin
A very alkaline ingredient, meaning that it has a high pH. Potassium hydroxide is therefore useful in bringing a low pH in a cosmetic product up to a more neutral, skin-safe level.
Retinol
Est. %0.1
Function
Origin

One of the most famous and well-researched anti-aging ingredients with a maximum anti-wrinkle power of 10 out of 10. It is proven to decrease wrinkles and help the skin regain its thickness, firmness, and texture. Retinol is also effective in treating pigmentation issues such as dark spots and acne.

Polysorbate 20
Est. %0.3
Function
Origin
A viscous, amber-colored liquid that functions as a solubilizer to disperse small amounts of oil into a large water phase. Polysorbate 20 is frequently used to solubilize fragrance oils into water-based emulsions.
Citric Acid
Est. %0.3
Function
Origin
A gently exfoliating AHA that helps to remove the top layer of dead skin cells. In comparison to other AHAs, citric acid has been shown to be one of the least effective. It is also very commonly used as a stabilizing and pH-controlling agent.
Alcohol
Est. %0.3
Function
Origin
An effective antimicrobial ingredient that kills bacteria, fungi, and even some viruses. It is also an excellent solvent and astringent. Alcohol helps to create lighter and less viscous products. It can, however, be dehydrating and skin-sensitizing.
Trisodium EDTA
Est. %0.3
Function
Origin
A chelating agent designed to encapsulate potentially harmful heavy metal ions that enter the formula through the water source. Once encapsulated, these heavy metal ions become inert.
Arginine HCl
Est. %0.3
Function
Origin
Arginine HCl, or Arginine Hydrochloride, is an ionized, salt-like version of Arginine, one of the components of natural moisturizing factor (you can read more about this amino acid here). Their uses are basically the same, and both are used as humectant moisturizing ingredients in skincare products.
Magnesium Ascorbyl Phosphate
Est. %0.3
Function
Origin
One of the best-researched derivatives of vitamin C. It is more resistant to light and air and retains all the properties of ascorbic acid – antioxidant, collagen-boosting, and anti-pigmentation, but with less irritation.
Glucosyl Hesperidin
Est. %0.3
Function
Origin
Description is coming soon
Butylphenyl Methylpropional
Est. %0.3
Function
Origin
A synthetic fragrance ingredient used to recreate the scent of lilies, this ingredient also features fresh, green, and powdery notes. Butylphenyl Methylpropional was recently labeled as Toxic to Reproduction in the EU and will be banned in 2022.
Hexyl Cinnamal
Est. %0.3
Function
Origin
A synthetic scent ingredient that produces a jasmine-like fragrance. According to the International Fragrance Association (IFRA), hexyl cinnamal is a skin sensitizer and allergen and so its use in skincare should be limited.
Alpha-Isomethyl Ionone
Est. %0.3
Function
Origin
A fragrance ingredient that is supplied as a pale, yellow liquid. The scent it emits is very clean and features notes of violet and orris. Alpha-isomethyl is also used as a flavoring agent in lip care products and even in some foods and drinks.
Linalool
Est. %0.3
Function
Origin
A fragrant, volatile compound naturally present in many essential oils. It has a pleasant scent and is often used in skincare products as a fragrance. People with sensitive skin should try to avoid it, or at least do a patch test before using it.
Limonene
Est. %0.3
Function
Origin
One of the most used fragrances in skincare products. It is produced from the peels of citrus fruits and has a fresh, pleasant, citrusy smell. People who are sensitive to citrus should try to avoid it, or at least do a patch test before using it.
Citronellol
Est. %0.3
Function
Origin
A fragrant compound found naturally in many essential oils (mainly lemongrass). It can have a lemon or a rose scent. People with sensitive skin should try to avoid products with citronellol, or at least do a patch test before using it.
Panax Ginseng Root Extract
Est. %0.3
Function
Origin
Derived from the roots of the Korean Ginseng, this extract contains a mixture of antioxidant and soothing ginsenosides which are proven to reduce inflammation and treat eczema. The root is a major part of Chinese traditional medicine.
Geraniol
Est. %0.3
Function
Origin
A fragrant, volatile, plant-based, liquid chemical that can be naturally found in many essential oils (specifically rose, palmarosa, citronella). It has a rose-like scent. It is a potential irritant and may cause an allergic reaction in some people.
Sodium Acetylated Hyaluronate
Est. %0.3
Function
Origin
A chemically modified version of hyaluronic acid. It is more stable and less sticky than regular HA, while still providing the same humectant moisturizing properties (according to the manufacturer). There have been no clinical studies to confirm this.
Hydroxyproline
Est. %0.3
Function
Origin
An amino acid that may promote collagen synthesis.
Rubus Suavissimus (Raspberry) Leaf Extract
Est. %0.3
Function
Origin
Description is coming soon
Chlorella Vulgaris Extract
Est. %0.3
Function
Origin
A dried mass of tiny, single-cell green algae. It is widely used as a food source or dietary supplement since it is rich in proteins, amino acids, minerals, and vitamins. This dark green extract is used as an antioxidant agent in skincare.
Beta-Carotene (CI 75130)
Est. %0.3
Function
Origin
Description is coming soon