Skincare is, without a doubt, one of the most mystifying and untransparent beauty categories. In most cases, the results are not immediate. You can immediately judge a product on its texture, smell, and feel, but what about when it comes to its anti-aging, acne-fighting, and skin pigmentation treating properties?
Results are not guaranteed. According to a recent study involving 1,800 racially diverse women (from ages 18 to 74), two out of three women find that their skincare product doesn't work as promised.
To justify these mystical claims and outrageous prices, many brands have begun to include ‘miracle ingredients’ in their formulations. We’re talking gold, pearl, crushed diamonds, caviar, exotic plants, and even human cells!
It may be a hard-to-swallow pill for some, but the truth is simple.
Although some products may have luxurious packaging, an engrossing buying experience, and a heartfelt origin story, the product formula is all that actually matters for your skin.
Here at CreamScan, we have decided to do just that. We have brought together some of the best minds from the industry and assembled a team of cosmetic chemists, botanical experts, mathematicians and dermatologists to create the best-in-class skincare efficacy analyzer.
This is pretty obvious. Potent ingredients make an effective product. And there are a ton of ingredients that have been proven to be effective by independent research.
Even the most potent ingredient will not work effectively if its concentration is not sufficient. Many brands will centre the marketing of their products around some ‘star’, over-hyped ingredient, but in reality, will only be adding tiny quantities of it to their formula. The concentration of each ingredient in the formula is a trade secret and not available to consumers. This is where Creamscan comes in.
Our score system is based on the statistical analysis of thousands of open formulas. We take into account the texture of the product (for example, cream, gel, and butter all have statistically different concentrations of water), the number of ingredients in the formula, the known concentrations of these ingredients, and the regulatory rules that state how ingredients should be listed (up until some point, ingredients have to be listed by descending order of concentration).
Once we have the ingredients and their scores, we can calculate the total score of all, say, moisturizing ingredients of the product, and then compare this with our benchmarks to provide you with a rating from 0 to 10.
Discover the power
of your skincare
with CreamScan.