Wet n Wild Prime Focus Primer Serum

Wet n Wild Prime Focus Primer Serum
5.1
/ 10
Moisturizing
10.0 Humectancy icon Humectancy
0.2 Occlusivity icon Occlusivity
$$$$

Review

Results you may expect from using Wet n Wild Prime Focus Primer Serum:

Based on the ingredient analysis by CreamScan, these are the key benefits you can expect from using Wet n Wild Prime Focus Primer Serum:

  • Moderate moisturizing. It has a moisturizing rating of 5.1 out of 10.

How moisturizing is it?

Quite moisturizing: Wet n Wild Prime Focus Primer Serum has a moisturizing rating of 5.1 out of 10.

Is it more humectant or occlusive? Significantly more humectant. It has a low occlusivity of 0.2 out of 10 and a maximum humectancy of 10 out of 10, primarily due to the high content of Glycerin (est. ≈6.0%) and Isopentyldiol (est. ≈3.0%).

Please refer to the Ratings section below for details of the moisturizing rating calculation.

Anti-wrinkle efficacy

According to CreamScan analysis, Wet n Wild Prime Focus Primer Serum has a zero anti-wrinkle rating.

It contains Camellia Sinensis Leaf Extract, an ingredient marketed as effective in reducing wrinkles. However, the studies supporting the anti-wrinkle claims of Camellia Sinensis Leaf Extract provide insufficient evidence of its efficacy according to CreamScan Research Evaluation Standards. Therefore, this ingredient does not generate the anti-wrinkle rating.

Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, could deliver some anti-wrinkle effects through its moisturizing action.

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Ingredients

Est. % Ingredient Origin Functions
75
6
4
3
2
1.5
1
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
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Ratings

All humectants
10.8
6
3
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
All occlusives
0.3
0.3
Benchmark
20
Moisturizing rating
5.1
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 10.8 10
10.0
6
3
0.3
0.3
0.3
0.3
0.3
0.3
Occlusivity All occlusives 0.3 20
0.2
0.3
Moisturizing rating
5.1
Ingredient Est. % Benchmark Humectancy
6
3
0.3
0.3
0.3
0.3
0.3
0.3
All humectants 10.8 10
10
All humectants
10.8
6
3
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
0.3
All occlusives 0.3 20
0.2
All occlusives
0.3
0.3
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
n/a
- 0.3 -
Total
0
Camellia Sinensis Leaf Extract
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
0
Ingredient Est. % Benchmark
Rich in Antioxidants
0.3
0.3
All antioxidants 0.6 3 No
All antioxidants
0.6
Camellia Sinensis Leaf Extract
0.3
Glycine Soja (Soybean) Oil
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
0.3
All soothing 0.3 5 No
All soothing
0.3
0.3
Benchmark
5

Ingredients explained

Water
Est. %75
Function
Origin
The most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Glycerin
Est. %6
Function
Origin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Alcohol
Est. %4
Function
Origin
An effective antimicrobial ingredient that kills bacteria, fungi, and even some viruses. It is also an excellent solvent and astringent. Alcohol helps to create lighter and less viscous products. It can, however, be dehydrating and skin-sensitizing.
Isopentyldiol
Est. %3
Function
Origin
An alcohol that improves moisturization by drawing in water.
Rosa Damascena Flower Water
Est. %2
Function
Origin
A fragrant water that is leftover after the steam distillation of Damask rose petals. During this process, the essential oil floats to the surface of the water and is collected. The leftover water has a fresh, rosy scent.
PEG-40 Hydrogenated Castor Oil
Est. %1.5
Function
Origin
A castor oil-derived ingredient often used to incorporate small amounts of oil (such as a fragrance) into a water-based product. PEG-4 HCO is a gold-standard solubilizer and can be used in low amounts due to its ability to solubilize things so well.
Phenoxyethanol
Est. %1
Function
Origin
The most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
Polyacrylate Crosspolymer-6
Est. %1
Function
Origin
A polymeric ingredient that works best in water-based formulas to create gel textures. It helps to stabilize emulsions and control viscosity.
Caprylyl Glycol
Est. %0.3
Function
Origin
An emollient that improves product spreadability and offers a silky feel on the skin. It also acts as a preservative booster that improves the efficacy of other preservatives. According to the manufacturer, it is also a humectant moisturizer.
Ethylhexylglycerin
Est. %0.3
Function
Origin
A preservative booster derived from glycerin. It is commonly paired with other preservatives to improve their efficacy. Ethylhexylglycerin is also a humectant due to its chemical base of glycerin.
Hexylene Glycol
Est. %0.3
Function
Origin
A multifunctional ingredient that is best known for its use as a solvent. It can dissolve both water-based ingredients and oils. For this reason, it can also function as an emulsifier, allowing oil and water ingredients to mix and remain stable.
Butylene Glycol
Est. %0.3
Function
Origin
A clear, colorless liquid humectant that draws moisture to the skin. The humectancy of butylene glycol, owed to its two hydroxyl groups, is quite considerable, although not as powerful as glycerin, which contains three hydroxyl groups.
Camellia Sinensis Leaf Extract
Est. %0.3
Function
Origin
An antioxidant green tea extract. In the deeper layers, it slows down the destruction of collagen, elastin, and hyaluronic acid – thus delaying the signs of aging. It also acts as an anti-acne, soothing, moisturizing, and emollient ingredient.
Hydroxypropyl Cyclodextrin
Est. %0.3
Function
Origin
A white crystalline powder that can reduce odors coming from other ingredients in a product.
Flavor (Aroma)
Est. %0.3
Function
Origin
Under trade secret law, manufacturers have the right not to disclose what exactly went into the flavor and use the unspecific word 'flavor' instead. Flavor is added to products that have the potential to be consumed, such as lipsticks.
Fragrance
Est. %0.3
Function
Origin
Under trade secret law, manufacturers have the right not to disclose what exactly went into the fragrance and use the unspecific word Fragrance or Parfum instead. Many fragrances are highly allergenic.
Vaccinium Myrtillus Leaf Extract
Est. %0.3
Function
Origin
Description is coming soon
Cichorium Intybus (Chicory) Root Extract
Est. %0.3
Function
Origin
An extract derived from chicory roots. It contains a large amount of humectant moisturizing polysaccharides and oligosaccharides.
Iodopropynyl Butylcarbamate
Est. %0.3
Function
Origin
A highly effective preservative against fungi, specifically mold and yeast. It is cost-effective, functions at very low levels, and also provides some protection against bacteria.
Hydrolyzed Opuntia Ficus-Indica Flower Extract
Est. %0.3
Function
Origin
Description is coming soon
t-Butyl Alcohol
Est. %0.3
Function
Origin
Description is coming soon
Aluminum Hydroxide
Est. %0.3
Function
Origin
A white mineral powder, also known as alumina, that is derived from aluminum metal. It is frequently used as an abrasive in exfoliating products and as a thickener. Aluminum oxide is also a great opacifier.
Ammonium Polyacrylate
Est. %0.3
Function
Origin
Description is coming soon
Sodium Benzoate
Est. %0.3
Function
Origin
A preservative that usually works in combination with other preservatives. It has to be at low pH (<5.5) to be effective.
Potassium Sorbate
Est. %0.3
Function
Origin
A preservative widely used in food and personal care products, available from natural sources or synthetically produced. Potassium sorbate works by inhibiting the growth of yeasts, molds, and some bacteria.
Citric Acid
Est. %0.3
Function
Origin
A gently exfoliating AHA that helps to remove the top layer of dead skin cells. In comparison to other AHAs, citric acid has been shown to be one of the least effective. It is also very commonly used as a stabilizing and pH-controlling agent.
Oligopeptide-68
Est. %0.3
Function
Origin

Description is coming soon

Tin Oxide
Est. %0.3
Function
Origin
A multi-functional mineral that increases the physical space a product takes up, increases the viscosity of liquid products, and, when used as an opacifying agent, makes a transparent or translucent product become opaque or solid in color.
Hydrogenated Lecithin
Est. %0.3
Function
Origin
A version of plain lecithin that has been saturated with hydrogen atoms. This ingredient can be derived from plants, like soy or sunflower, from egg yolks, or made synthetically. Its major function is to emulsify water and oils.
Glycine Soja (Soybean) Oil
Est. %0.3
Function
Origin
An occlusive moisturizing oil expressed from soybeans. It does not leave an oily feeling on the skin due to its low content of saturated fatty acids. Glycine soja oil contains emollient fatty acids and a significant amount of antioxidants.
Sodium Oleate
Est. %0.3
Function
Origin
Sodium oleate is a sodium salt of oleic acid. It has the typical properties of soap: it foams in water and emulsifies oil into tiny droplets. It comes in the form of a white powder and is used in skincare products exactly as you would expect – as a cleanser and emulsifier.
Disodium EDTA
Est. %0.3
Function
Origin
A synthetic chelator that helps to maintain the look and smell of a product by 'locking up' troublesome metal ions.
Yellow 6 (CI 15985)
Est. %0.3
Function
Origin
A petroleum-derived reddish-yellow dye, also known as Sunset Yellow. It is the third most used pigment in food, cosmetics, and drugs.
Yellow 5 (CI 19140)
Est. %0.3
Function
Origin
A bright yellow colorant that is often also listed as FD&C Yellow 5.
Titanium Dioxide (CI 77891)
Est. %0.3
Function
Origin
One of two the most commonly used mineral sunscreens. It can absorb UV light, including UVB – which causes burning, tanning, and even skin cancer. Also used as a colorant, titanium dioxide gives a product a bright white color.
Red 40 (CI 16035)
Est. %0.3
Function
Origin
A colorant that also goes by the name of Allura Red AC or FD&C Red 40. This ingredient is an approved colorant for skincare, food, and even tattoo inks. The color produced by Red 40 (CI 16035) is a jewel-tone red with yellow undertones.
Mica
Est. %0.3
Function
Origin
A mineral powder made up of silicates with several functions (the main one being as a colorant). It has a shimmery appearance, making it highly desirable in certain cosmetic products. Mica also helps the product to apply more smoothly.