Superdrug Vitamin E Moisture Boost Facial Serum Review

Superdrug Vitamin E Moisture Boost Facial Serum
3.5
/ 10
Moisturizing
6.7 Humectancy icon Humectancy
0.3 Occlusivity icon Occlusivity
Ingredients

Superdrug Vitamin E Moisture Boost Facial Serum Ingredients

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Full Ingredient List (INCI):

Water, Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Polyacrylamide, Butylene Glycol, Dimethiconol, Phenoxyethanol, C13-14 Isoparaffin, Betaine, Dimethicone Crosspolymer, Fragrance, Tocopheryl Acetate, Laureth-7, Disodium EDTA, Ethylhexylglycerin, PEG-35 Castor Oil, Vaccinium Myrtillus Fruit Extract, Aesculus Hippocastanum (Horse Chestnut) Seed Extract, Alcohol Denat., Lauroyl Lysine, Tocopherol, Saccharum Officinarum (Sugarcane) Extract, Sodium Hydroxide, Citrus Aurantium Dulcis (Orange) Fruit Extract, Citrus Limon (Lemon) Fruit Extract, Polysorbate 20, Acer Saccharum (Sugar Maple) Extract, Calcium Pantothenate, Inositol, Linoleic Acid, Retinyl Palmitate, Biotin, Linalool, Coumarin, Alpha-Isomethyl Ionone
Review

Does Superdrug Vitamin E Moisture Boost Facial Serum Work?

 
According to CreamScan's analysis of the ingredient list, here’s what Superdrug Vitamin E Moisture Boost Facial Serum has to offer:
 
✅ Light moisturizing. It has a moisturizing rating of 3.5 out of 10.

  

Key Benefits of Superdrug Vitamin E Moisture Boost Facial Serum

 
These are the key benefits you can expect from using Superdrug Vitamin E Moisture Boost Facial Serum:
 

🔵 Lightweight Moisturizer Well-Suited for Oily Skin

According to CreamScan analysis, Superdrug Vitamin E Moisture Boost Facial Serum is lightly moisturizing, with a moisturizing rating of 3.5 out of 10.

Is it more humectant or occlusive? Significantly more humectant. It has a low occlusivity of 0.3 out of 10 and a high humectancy of 6.7 out of 10, primarily due to the high content of Glycerin (est. ≈4.0%).

This humectant-rich product, when used alone as a moisturizer, is well-suited for oily skin, providing moderate hydration in a lightweight, fast-absorbing formula with a minimal amount of occlusive ingredients.

It can also be a good option for people with normal skin who prefer lightweight moisturizers.

💧 A Humectant Enhancement for Any Skincare Routine

But it’s not limited to oily skin - such a humectant enhancement will also positively contribute to the moisturizing efficacy of any skincare routine when used as a step before applying the main moisturizer. This type of formulation is typically used in serums, where a light, fast-absorbing texture is key.

Please refer to the Ratings section below for details of the moisturizing rating calculation.

📌 Please note that this is not a complete list of benefits. We are in the process of enhancing our model to incorporate anti-pigmentation, exfoliation and anti-acne ratings.

Things to Be Aware Of: Superdrug Vitamin E Moisture Boost Facial Serum

 
CreamScan identified a few things to consider before adding Superdrug Vitamin E Moisture Boost Facial Serum to your skincare routine:
 

⚠️ Questionable anti-wrinkle efficacy

If one of your main reasons for choosing Superdrug Vitamin E Moisture Boost Facial Serum is its potential anti-aging effects, please note that, according to CreamScan analysis, it currently has a zero anti-wrinkle rating.

It contains Retinyl Palmitate, an ingredient often marketed as effective in reducing wrinkles. However, the studies supporting the anti-wrinkle claims of Retinyl Palmitate provide insufficient evidence of its efficacy according to CreamScan Research Evaluation Standards.

While this does not categorically rule out the possibility that Retinyl Palmitate may reduce wrinkles, its efficacy is not supported by convincing, vehicle-controlled, double-blind clinical studies - at least none that were available to the CreamScan team at the time of publication.

Therefore, this ingredient does not generate the anti-wrinkle rating.

📌 Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, can deliver some anti-wrinkle effects through its moisturizing action.

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Pros & Cons of Superdrug Vitamin E Moisture Boost Facial Serum

 
Here’s an overview of the pros and cons of Superdrug Vitamin E Moisture Boost Facial Serum to help you decide if it’s the right choice for your skincare routine:
 

🟩 Pros:

✅ When used alone: Provides humectant-rich moisturizing well-suited for oily skin
✅ As part of a routine: A humectant moisturizing enhancement, beneficial for any skin type
✅ Lightweight texture
 

⭕ Cons: 

⚠️ Questionable anti-wrinkle efficacy
   

Summary: Superdrug Vitamin E Moisture Boost Facial Serum

 
Based on the ingredient list analysis, CreamScan AI suggests that Superdrug Vitamin E Moisture Boost Facial Serum
, when used alone, delivers lightweight, humectant-rich moisturizing that is well-suited for oily skin. As part of a moisturizing routine, it provides a humectant enhancement, beneficial for all skin types.
 
That said, there are some things about Superdrug Vitamin E Moisture Boost Facial Serum worth noting.
 
If one of your main reasons for considering Superdrug Vitamin E Moisture Boost Facial Serum is its potential anti-aging effects, please note that, according to CreamScan analysis, its anti-wrinkle efficacy is questionable. None of the ingredients in this product provide substantial evidence of their anti-wrinkle efficacy according to CreamScan Research Evaluation Standards.
 
📌 Fact check. At CreamScan, we are committed to accuracy and fairness. If you spot any errors or something that doesn’t seem right, please click here to let us know. We regularly update the ingredient lists and monitor the latest research on ingredient efficacy to ensure that our information remains as complete and precise as possible. The information provided here is for informational purposes only and does not substitute professional advice. We do not guarantee the efficacy or safety of any product, as individual results may vary.

 

Ingredient Breakdown

Est. % Ingredient Origin Functions
75
6
4
3
2
1.5
1.3
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Est. %
Water
Function:
Origin:
Cyclopentasiloxane
Function:
Origin:
Glycerin
Function:
Origin:
Aluminum Starch Octenylsuccinate
Function:
Origin:
Polyacrylamide
Function:
Origin:
Butylene Glycol
Function:
Origin:
Dimethiconol
Function:
Origin:
Phenoxyethanol
Function:
Origin:
C13-14 Isoparaffin
Function:
Origin:
Betaine
Function:
Origin:
Dimethicone Crosspolymer
Function:
Origin:
Fragrance
Function:
Origin:
Tocopheryl Acetate
Function:
Origin:
Laureth-7
Function:
Origin:
Disodium EDTA
Function:
Origin:
Ethylhexylglycerin
Function:
Origin:
PEG-35 Castor Oil
Function:
Origin:
Vaccinium Myrtillus Fruit Extract
Function:
Origin:
Aesculus Hippocastanum (Horse Chestnut) Seed Extract
Function:
Origin:
Alcohol Denat.
Function:
Origin:
Lauroyl Lysine
Function:
Origin:
Tocopherol
Function:
Origin:
Saccharum Officinarum (Sugarcane) Extract
Function:
Origin:
Sodium Hydroxide
Function:
Origin:
Citrus Aurantium Dulcis (Orange) Fruit Extract
Function:
Origin:
Citrus Limon (Lemon) Fruit Extract
Function:
Origin:
Polysorbate 20
Function:
Origin:
Acer Saccharum (Sugar Maple) Extract
Function:
Origin:
Calcium Pantothenate
Function:
Origin:
Inositol
Function:
Origin:
Linoleic Acid
Function:
Origin:
Retinyl Palmitate
Function:
Origin:
Biotin
Function:
Origin:
Linalool
Function:
Origin:
Coumarin
Function:
Origin:
Alpha-Isomethyl Ionone
Function:
Origin:

Ratings

All humectants
6.7
4
1.5
0.3
0.3
0.3
0.3
Benchmark
10
All occlusives
0.6
0.3
0.3
Benchmark
20
Moisturizing rating
3.5
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 6.7 10
6.7
4
1.5
0.3
0.3
0.3
0.3
Occlusivity All occlusives 0.6 20
0.3
0.3
0.3
Moisturizing rating
3.5
Ingredient Est. % Benchmark Humectancy
4
1.5
0.3
0.3
0.3
0.3
All humectants 6.7 10
6.7
All humectants
6.7
4
1.5
0.3
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
0.3
0.3
All occlusives 0.6 20
0.3
All occlusives
0.6
0.3
0.3
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
n/a
- 0.3 -
Total
0
Retinyl Palmitate
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
0
Ingredient Est. % Benchmark
Rich in Antioxidants
0.3
0.3
0.3
0.3
0.3
0.3
0.3
All antioxidants 2.1 3 No
All antioxidants
2.1
Tocopheryl Acetate
0.3
Vaccinium Myrtillus Fruit Extract
0.3
Aesculus Hippocastanum (Horse Chestnut) Seed Extract
0.3
Tocopherol
0.3
Saccharum Officinarum (Sugarcane) Extract
0.3
Citrus Aurantium Dulcis (Orange) Fruit Extract
0.3
Acer Saccharum (Sugar Maple) Extract
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
0.3
All soothing 0.3 5 No
All soothing
0.3
0.3
Benchmark
5

Ingredients explained

Water
Est. %75
Function
Origin
WaterThe most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Cyclopentasiloxane
Est. %6
Function
Origin
CyclopentasiloxaneA lightweight, fast-spreading emollient that leaves a very soft and silky after-feel on the skin. Supplied as a clear and colorless liquid, cyclopentasiloxane is often used as a solvent to dissolve other silicones in.
Glycerin
Est. %4
Function
Origin
Glycerin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Aluminum Starch Octenylsuccinate
Est. %3
Function
Origin
Aluminum Starch OctenylsuccinateAn absorbent that takes in oils from the skin to reduce the oily sheen. It can also absorb oils from the skincare product itself, resulting in a softer, less greasy product, normally with better spreadability and less tack.
Polyacrylamide
Est. %2
Function
Origin
PolyacrylamideA synthetic ingredient that can thicken products instantly while still keeping them light and often gel-like.
Butylene Glycol
Est. %1.5
Function
Origin
Butylene Glycol

A clear, colorless liquid humectant that draws moisture to the skin. The humectancy of butylene glycol, owed to its two hydroxyl groups, is quite considerable, although not as powerful as glycerin, which contains three hydroxyl groups.

Dimethiconol
Est. %1.3
Function
Origin
DimethiconolA synthetic dimethicone with rich, non-tacky emolliency. It features the typical sensorial profile of silicones, with high spreadability and a luxurious, oil-free after-feel. Dimethiconol can also serve as an antifoaming agent.
Phenoxyethanol
Est. %1
Function
Origin
PhenoxyethanolThe most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
C13-14 Isoparaffin
Est. %0.3
Function
Origin
C13-14 IsoparaffinA lightweight petroleum derivative. It is a very thin liquid that functions as an emollient and a solvent for other liquids (such as thicker oils or silicones).
Betaine
Est. %0.3
Function
Origin
BetaineAn ingredient derived from the sucrose in sugar beets. It has a negative chemical charge and a positive chemical charge on the same molecule. This allows betaine to be hygroscopic or humectant and thus provide moisturization by drawing water to the skin.
Dimethicone Crosspolymer
Est. %0.3
Function
Origin
Dimethicone CrosspolymerA group of ingredients that are typically added to skincare products to adjust the formula. Dimethicone Crosspolymers stabilize a formula, regulate its thickness and consistency and give the product a velvety feel.
Fragrance
Est. %0.3
Function
Origin
FragranceUnder trade secret law, manufacturers have the right not to disclose what exactly went into the fragrance and use the unspecific word Fragrance or Parfum instead. Many fragrances are highly allergenic.
Tocopheryl Acetate
Est. %0.3
Function
Origin
Tocopheryl Acetate

An antioxidant derivative of tocopherol (vitamin E). It helps to protect cells from free radicals and UV damage through the conversion to active vitamin E in the skin. It is more stable than tocopherol.

Laureth-7
Est. %0.3
Function
Origin
Laureth-7A mild but effective functional ingredient. It can emulsify (efficiently mix water and oil) without needing too much in a formula.
Disodium EDTA
Est. %0.3
Function
Origin
Disodium EDTAA synthetic chelator that helps to maintain the look and smell of a product by 'locking up' troublesome metal ions.
Ethylhexylglycerin
Est. %0.3
Function
Origin
EthylhexylglycerinA preservative booster derived from glycerin. It is commonly paired with other preservatives to improve their efficacy. Ethylhexylglycerin is also a humectant due to its chemical base of glycerin.
PEG-35 Castor Oil
Est. %0.3
Function
Origin
PEG-35 Castor Oil
Vaccinium Myrtillus Fruit Extract
Est. %0.3
Function
Origin
Vaccinium Myrtillus Fruit ExtractAn extract derived from the berries of the bilberry plant, sometimes called European blueberry. It is rich in antioxidant anthocyanins and astringent tannins.
Aesculus Hippocastanum (Horse Chestnut) Seed Extract
Est. %0.3
Function
Origin
Aesculus Hippocastanum (Horse Chestnut) Seed ExtractDerived from horse chestnut seeds, this soothing extract contains an anti-inflammatory mixture called Aescin. It is suitable for inflamed and irritated skin.
Alcohol Denat.
Est. %0.3
Function
Origin
Alcohol Denat.

Denatured alcohol is ethanol that contains additives that make it unsafe to consume. It is mainly used as a solvent and an antimicrobial agent. A major drawback to alcohol denat. is that it dries out the skin.

Lauroyl Lysine
Est. %0.3
Function
Origin
Lauroyl LysineA synthetic insoluble powder that improves the texture of a product, leaving the skin silky smooth and absorbing oils and sweat.
Tocopherol
Est. %0.3
Function
Origin
Tocopherol

Simply another name for vitamin E. Tocopherol is a fantastic ingredient and especially beneficial for dry and inflamed skin. It has occlusive moisturizing, emollient, antioxidant, and photoprotective properties.

Saccharum Officinarum (Sugarcane) Extract
Est. %0.3
Function
Origin
Saccharum Officinarum (Sugarcane) ExtractAn antioxidant extract from sugarcane, the famous crop used to make sugar. It acts as a humectant and exfoliating agent – the little sugar crystals mechanically remove dead skin cells from the skin’s surface.
Sodium Hydroxide
Est. %0.3
Function
Origin
Sodium Hydroxide

An ingredient that is able to bring the pH of a product up, thereby making it less harsh on the skin.

Citrus Aurantium Dulcis (Orange) Fruit Extract
Est. %0.3
Function
Origin
Citrus Aurantium Dulcis (Orange) Fruit Extract

An extract from the fruit of the sweet orange. It contains fragrant sweet orange essential oil, high amounts of antioxidant flavonoids (mainly hesperidin), and carotenoids – which give it the orange color.

Citrus Limon (Lemon) Fruit Extract
Est. %0.3
Function
Origin
Citrus Limon (Lemon) Fruit Extract

A fragrant extract from lemon peels that contains various antioxidant flavonoids, organic acids, and limonoids – which are currently under investigation as potential anti-wrinkle and anti-pigment compounds.

Polysorbate 20
Est. %0.3
Function
Origin
Polysorbate 20A viscous, amber-colored liquid that functions as a solubilizer to disperse small amounts of oil into a large water phase. Polysorbate 20 is frequently used to solubilize fragrance oils into water-based emulsions.
Acer Saccharum (Sugar Maple) Extract
Est. %0.3
Function
Origin
Acer Saccharum (Sugar Maple) ExtractAn antioxidant extract from sugar maple bark and sap – the same sweet sap used to make maple syrup. It has a faint vanilla smell and is used in skincare for its exfoliating properties. This is because of the small sugar crystals present in the extract.
Calcium Pantothenate
Est. %0.3
Function
Origin
Calcium PantothenateA vitamin B5 derivative that reduces static buildup on the skin.
Inositol
Est. %0.3
Function
Origin
InositolA humectant moisturizing, sugar-like compound that is present in all the cells of the body, but especially the brain. It is manufactured from sugar beets or carob tree pods for skincare purposes.
Linoleic Acid
Est. %0.3
Function
Origin
Linoleic AcidA fatty acid isolated from various plant oils (notably evening primrose, safflower, grape seed, and sunflower oil). It is an occlusive moisturizer and emollient that doesn't leave an oily, sticky residue and is especially suitable for oily and acne-prone skin.
Retinyl Palmitate
Est. %0.3
Function
Origin
Retinyl Palmitate

An esterified form of retinol – it combines retinol and palmitic acid into one molecule. Retinyl palmitate is less irritating than retinol but lacks clinical proves of its anti-aging and acne-reducing efficacy.

Biotin
Est. %0.3
Function
Origin
BiotinBiotin is an important nutrient that can cause weak hair and nails if deficient. Unfortunately, while biotin supplements have promising studies, topical biotin in creams and serums doesn’t have a large body of evidence to support its use.
Linalool
Est. %0.3
Function
Origin
LinaloolA fragrant, volatile compound naturally present in many essential oils. It has a pleasant scent and is often used in skincare products as a fragrance. People with sensitive skin should try to avoid it, or at least do a patch test before using it.
Coumarin
Est. %0.3
Function
Origin
Coumarin

A plant-based fragrant compound that occurs in sweet-smelling grass, sweet woodruff, and sweet clover. It has a sweet and vanilla-like scent in high concentrations and a similar scent to freshly mowed grass in low concentrations.

Alpha-Isomethyl Ionone
Est. %0.3
Function
Origin
Alpha-Isomethyl IononeA fragrance ingredient that is supplied as a pale, yellow liquid. The scent it emits is very clean and features notes of violet and orris. Alpha-isomethyl is also used as a flavoring agent in lip care products and even in some foods and drinks.