PUR Eyedentity Firming Eye Cream

PUR Eyedentity Firming Eye Cream
7.0
/ 10
Moisturizing
8.9 Humectancy icon Humectancy
5.1 Occlusivity icon Occlusivity
$$$$

Review

Results you may expect from using PUR Eyedentity Firming Eye Cream:

Based on the ingredient analysis by CreamScan, these are the key benefits you can expect from using PUR Eyedentity Firming Eye Cream:

  • Significant moisturizing. It has a moisturizing rating of 7.0 out of 10.

How moisturizing is it?

Highly moisturizing: PUR Eyedentity Firming Eye Cream has a moisturizing rating of 7.0 out of 10.

Is it more humectant or occlusive? Significantly more humectant. It has a very high humectancy of 8.9 out of 10, primarily due to the substantial concentration of Glycerin (est. ≈4.0%), and a moderate occlusivity of 5.1 out of 10, mainly due to the significant content of Tricaprylin (est. ≈6.0%) and Butyrospermum Parkii (Shea) Butter (est. ≈3.0%).

Please refer to the Ratings section below for details of the moisturizing rating calculation.

Anti-wrinkle efficacy

According to CreamScan analysis, PUR Eyedentity Firming Eye Cream has a zero anti-wrinkle rating.

It contains some ingredients marketed as effective in reducing wrinkles, specifically Palmitoyl Oligopeptide, Ascorbyl Palmitate, Ubiquinone, Saccharomyces/Copper Ferment, and Saccharomyces/Zinc Ferment. However, the studies supporting the anti-wrinkle claims of these ingredients provide insufficient evidence of efficacy according to CreamScan Research Evaluation Standards. Therefore, these ingredients do not generate the anti-wrinkle rating.

Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, could deliver some anti-wrinkle effects through its moisturizing action.

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Ingredients

Est. % Ingredient Origin Functions
55
9
6
4
3
2.5
2
1.5
1.3
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
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0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
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Ratings

All humectants
8.9
4
1.5
1.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
All occlusives
10.2
6.0
3.0
0.3
0.3
0.3
0.3
Benchmark
20
Moisturizing rating
7.0
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 8.9 10
8.9
4
1.5
1.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Occlusivity All occlusives 10.2 20
5.1
6.0
3.0
0.3
0.3
0.3
0.3
Moisturizing rating
7.0
Ingredient Est. % Benchmark Humectancy
4
1.5
1.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
All humectants 8.9 10
8.9
All humectants
8.9
4
1.5
1.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
6
3
0.3
0.3
0.3
0.3
All occlusives 10.2 20
5.1
All occlusives
10.2
6.0
3.0
0.3
0.3
0.3
0.3
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
n/a
- 0.3 -
n/a
- 0.3 -
n/a
- 0.3 -
n/a
- 0.3 -
n/a
- 0.3 -
Total
0
Palmitoyl Oligopeptide
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Ascorbyl Palmitate
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Ubiquinone
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Saccharomyces/Copper Ferment
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Saccharomyces/Zinc Ferment
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
0
Ingredient Est. % Benchmark
Rich in Antioxidants
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
All antioxidants 2.7 3 No
All antioxidants
2.7
Ascorbyl Palmitate
0.3
Oenothera Biennis (Evening Primrose) Seed Extract
0.3
Sodium Hyaluronate
0.3
Vitis Vinifera (Grape) Fruit Extract
0.3
Tocopherol
0.3
Oryzanol
0.3
Ubiquinone
0.3
Beta Vulgaris (Beet) Root Extract
0.3
Tocopheryl Acetate
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
0.3
All soothing 0.3 5 No
All soothing
0.3
0.3
Benchmark
5

Ingredients explained

Water
Est. %55
Function
Origin
The most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Tribehenin PEG-20 Esters
Est. %9
Function
Origin
Description is coming soon
Tricaprylin
Est. %6
Function
Origin
Description is coming soon
Glycerin
Est. %4
Function
Origin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Butyrospermum Parkii (Shea) Butter
Est. %3
Function
Origin
A semi-solid, buttery fat extracted from the seeds of the Shea tree that is a wonderful occlusive and emollient ingredient mainly comprised of fatty acids. Shea butter contains a large amount of anti-inflammatory and antioxidant compounds.
Cetyl Esters
Est. %2.5
Function
Origin
A naturally-derived (coconut-based) or synthetically produced wax that provides body and soft smooth feel in a product.
Silybum Marianum Ethyl Ester
Est. %2
Function
Origin
Description is coming soon
Saccharide Isomerate
Est. %1.5
Function
Origin
A naturally-derived humectant that provides moisturization at low levels and is less sticky than other humectants like glycerin.
Ethoxydiglycol
Est. %1.3
Function
Origin
A type of alcohol with humectant moisturizing properties. It also acts as a solvent, since it mixes well with a variety of other compounds, including water and even some oils.
Zea Mays (Corn) Kernel Extract
Est. %1
Function
Origin
Description is coming soon
Palmitoyl Oligopeptide
Est. %0.3
Function
Origin

This is an old INCI name that can refer to several other peptides. They are all short fragments of collagen or elastin and function as signal molecules, telling the skin to repair and restructure the dermis, resulting in anti-wrinkle activity.

Ceramide NS
Est. %0.3
Function
Origin
A wax-like lipid natural to the skin’s lipid matrix. It is less frequently used but, in combination with other ceramides, can help to restore balance in the skin’s lipid barrier.
Ascorbyl Palmitate
Est. %0.3
Function
Origin
A form of vitamin C derived from ascorbic acid and palmitic acid. It is more stable and less irritating than ascorbic acid. Unfortunately, Ascorbyl Palmitate lacks the studies to prove its anti-wrinkle efficacy.
Oenothera Biennis (Evening Primrose) Seed Extract
Est. %0.3
Function
Origin
An occlusive moisturizing extract from the seeds of the evening primrose that contains a rare emollient gamma-linolenic acid.
Sodium Hyaluronate
Est. %0.3
Function
Origin

A sodium salt of famous hyaluronic acid. A potent humectant that hydrates the skin, supports collagen function, and fills out small wrinkles. Sodium hyaluronate also offers soothing and antioxidant properties.

Chlorphenesin
Est. %0.3
Function
Origin
A preservative and broad-spectrum antimicrobial agent that protects products from a wide range of bacteria and fungi.
Hydroxypropyltrimonium Honey
Est. %0.3
Function
Origin
Description is coming soon
Vitis Vinifera (Grape) Fruit Extract
Est. %0.3
Function
Origin
An extract obtained from the skin and pulp of grapes. Grape skin and pulp contain antioxidant and astringent flavonoids and tannins, famous resveratrol, and many different organic and phenolic acids.
Lactic Acid
Est. %0.3
Function
Origin
The most popular AHA in skincare and less irritating than glycolic acid. It can be naturally found in sour milk. It is a humectant moisturizing, pH stabilizing, and gently exfoliating ingredient, able to soften dry, cracked, and peeling skin.
Phenyl Trimethicone
Est. %0.3
Function
Origin
A silicone fluid that is used as an occlusive moisturizer. It applies smoothly to the skin and reduces the tack associated with organic oils.
Leuconostoc/Radish Root Ferment Filtrate
Est. %0.3
Function
Origin
A biotechnological fermentation ingredient that is created by feeding radish root to Leuconostoc kimchii. It allegedly contains organic acids and a mixture of peptides known as bacteriocins – which have antimicrobial activity.
Potassium Metabisulfite
Est. %0.3
Function
Origin
Description is coming soon
Citric Acid
Est. %0.3
Function
Origin
A gently exfoliating AHA that helps to remove the top layer of dead skin cells. In comparison to other AHAs, citric acid has been shown to be one of the least effective. It is also very commonly used as a stabilizing and pH-controlling agent.
Sodium Citrate
Est. %0.3
Function
Origin
A salt of citric acid that has a salty and tart flavor and is used as a fragrance. It is mildly basic, meaning that its addition to a skincare product can adjust the pH upward.
Tocopherol
Est. %0.3
Function
Origin

Simply another name for vitamin E. Tocopherol is a fantastic ingredient and especially beneficial for dry and inflamed skin. It has occlusive moisturizing, emollient, antioxidant, and photoprotective properties.

Sodium Benzoate
Est. %0.3
Function
Origin
A preservative that usually works in combination with other preservatives. It has to be at low pH (<5.5) to be effective.
Atelocollagen
Est. %0.3
Function
Origin
A collagen molecule that has precisely the same properties as the regular collagen – a fantastic humectant moisturizer.
Darutoside
Est. %0.3
Function
Origin
Description is coming soon
Chitosan
Est. %0.3
Function
Origin
A film-forming polysaccharide derived from the shells of shrimp, crabs, and other crustaceans. It is a very special ingredient that is used to form protective films on wounds in order to promote wound healing.
Oryzanol
Est. %0.3
Function
Origin
Isolated from rice bran oil, it is an antioxidant mixture of various bioactive compounds, mainly esters of ferulic acid along with different sterols.
Dextrin
Est. %0.3
Function
Origin
A partially hydrolyzed potato starch, most commonly used as a viscosity controlling and binding agent. When dispersed into water, it can create textures ranging from a thick paste to a soft gel.
Cyclodextrin
Est. %0.3
Function
Origin
A naturally derived ingredient with the ability to absorb other compounds and remove harmful metal ions from water.
Sphingolipids
Est. %0.3
Function
Origin
Description is coming soon
Ubiquinone
Est. %0.3
Function
Origin
Also known as Coenzyme Q10, this bright orange antioxidant supports the skin's energy metabolism. It also offers some anti-pigment action. Dietary supplementation of Ubiquinone improves the appearance of wrinkles.
Pantethine
Est. %0.3
Function
Origin
A synthetic emollient that provides a soft and smooth feeling to skin. Most emollients are oil-based, but pantethine dissolves in water.
Saccharomyces/Copper Ferment
Est. %0.3
Function
Origin
A biotech ingredient that serves to supplement copper in the skin. Copper is essential for elastin production.
Saccharomyces/Iron Ferment
Est. %0.3
Function
Origin
A biotech ingredient that serves to supplement iron in the skin. Iron is essential for the creation of DNA, oxygen metabolism, and elastin production.
Saccharomyces/Magnesium Ferment Hydrolysate
Est. %0.3
Function
Origin
Description is coming soon
Saccharomyces/Silicon Ferment
Est. %0.3
Function
Origin
A biotech ingredient that serves to supplement silicon to your skin. Topically applied silicon provides a soft and velvety after-feel.
Saccharomyces/Zinc Ferment
Est. %0.3
Function
Origin
A biotech ingredient that serves to supplement zinc to the skin. Zinc is essential for wound healing and the activity of antioxidant enzymes.
Phenoxyethanol
Est. %0.3
Function
Origin
The most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
Carbomer
Est. %0.3
Function
Origin
A synthetic ingredient with the ability to gel water. When used in emulsions, such as lotions and creams, carbomer can also act as an emulsion stabilizer.
Albizia Julibrissin Bark Extract
Est. %0.3
Function
Origin
An extract derived from a Persian silk tree. It is used as a fragrance and has a mimosa and honey-like, woody, and heavy scent. It also contains anti-inflammatory compounds.
Beta Vulgaris (Beet) Root Extract
Est. %0.3
Function
Origin
A purple-red extract with antioxidant activity that is obtained from red beetroot.
Hydrolyzed Corn Starch
Est. %0.3
Function
Origin
Description is coming soon
Sodium Hydroxide
Est. %0.3
Function
Origin

An ingredient that is able to bring the pH of a product up, thereby making it less harsh on the skin.

Butylene Glycol
Est. %0.3
Function
Origin
A clear, colorless liquid humectant that draws moisture to the skin. The humectancy of butylene glycol, owed to its two hydroxyl groups, is quite considerable, although not as powerful as glycerin, which contains three hydroxyl groups.
Polysorbate 80
Est. %0.3
Function
Origin
A non-ionic surfactant, which means that it contains no chemical charges. It can be used as a mild cleansing agent in skin cleansing products but is more commonly used for its emulsifying abilities.
Xanthan Gum
Est. %0.3
Function
Origin
A natural multi-functional ingredient that originates from fermented sugars. Xanthan gum acts as a viscosity-building agent to thicken skincare products. It is also an excellent stabilizer and works well to hold other ingredients together.
Isohexadecane
Est. %0.3
Function
Origin
A clear, colorless liquid that is commonly used as an emollient. It is made up of pure hydrocarbons and leaves a dry feeling on the skin upon application. It also increases the spreadability of a product.
Sodium Acrylate/Sodium Acryloyldimethyl Taurate/Acrylamide Copolymer
Est. %0.3
Function
Origin
Description is coming soon
C12-15 Alkyl Benzoate
Est. %0.3
Function
Origin
A synthetic emollient ester. It works to improve the appearance of the skin by filling in the microcracks on the surface, thereby making the skin appear softer and smoother. It imparts a lightweight, velvety feel.
PEG-10 Rapeseed Sterol
Est. %0.3
Function
Origin
PEG-10 Rapeseed Sterol is a mixture of polyethylene glycol (a water-soluble bulking and lubricating synthetic compound) and fat-soluble phytosterols from rapeseed oil. This mixture is used in skincare products to assist with the solubility and the of oil and water (emulsification).
Tribehenin
Est. %0.3
Function
Origin
A soft, pliable wax that serves as an occlusive moisturizer and emollient. It improves the spreadability of skincare products, including the increased payoff of stick products, and imparts a pleasant, smooth feel upon application.
Diisopropyl Dimer Dilinoleate
Est. %0.3
Function
Origin
Description is coming soon
Disodium EDTA
Est. %0.3
Function
Origin
A synthetic chelator that helps to maintain the look and smell of a product by 'locking up' troublesome metal ions.
Urea
Est. %0.3
Function
Origin
Urea can be found in urine, skin, and other tissues as a degradation product of proteins. In concentrations below 5%, urea is humectant moisturizing. At concentrations above 10% it is keratolytic, that helps to break away old, flaking, and cracked skin.
Tocopheryl Acetate
Est. %0.3
Function
Origin

An antioxidant derivative of tocopherol (vitamin E). It helps to protect cells from free radicals and UV damage through the conversion to active vitamin E in the skin. It is more stable than tocopherol.

Ethylhexylglycerin
Est. %0.3
Function
Origin
A preservative booster derived from glycerin. It is commonly paired with other preservatives to improve their efficacy. Ethylhexylglycerin is also a humectant due to its chemical base of glycerin.