Neutrogena Naturals Purifying Facial Cleanser is a type of skincare product designed to be rinsed off, peeled off, or otherwise removed from the skin. Research confirming the moisturizing, anti-wrinkle, and soothing effects of such products is very limited. Therefore, we do not provide efficacy ratings for these types of skincare products.
However, you can explore the roles of specific ingredients in the Ingredients Explained section below.
Est. %
 The Estimated % is our algorithm-based assumption about an ingredient's concentration in a formula. Learn more The Estimated % is our algorithm-based assumption about an ingredient's concentration in a formula. Learn more | Ingredient | Origin | Functions |
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| 80 | Water  The most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients. Water The most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients. | Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. | Formula helper
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| 6 | Cocamidopropyl Betaine  A mildly cleansing ingredient derived from coconut. It also produces the foam that tells us our soap is actually working to remove dirt and oils. Cocamidopropyl Betaine A mildly cleansing ingredient derived from coconut. It also produces the foam that tells us our soap is actually working to remove dirt and oils. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper
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| 4 | Decyl Glucoside  A surfactant that can function as both a cleansing agent and emulsifier. As a cleansing agent, it is very mild on the skin. As an emulsifier, decyl glucoside will produce oil-in-water emulsions. It is naturally derived from vegetable oils and starch. Decyl Glucoside A surfactant that can function as both a cleansing agent and emulsifier. As a cleansing agent, it is very mild on the skin. As an emulsifier, decyl glucoside will produce oil-in-water emulsions. It is naturally derived from vegetable oils and starch. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper
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| 3 | Glycerin  The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective. Glycerin The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic, All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic, All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) | Moisturizing (Humectant), Humectants are moisturizing ingredients that draw moisture to the skin, either from deeper layers or from the environment (when it's humid). Moisturizing (Humectant), Humectants are moisturizing ingredients that draw moisture to the skin, either from deeper layers or from the environment (when it's humid). Emollient, Emollients fill the micro-cracks in the skin and leave it feeling soft and pleasant to the touch. Emollients are often mistakenly perceived as moisturizing ingredients. Emollient, Emollients fill the micro-cracks in the skin and leave it feeling soft and pleasant to the touch. Emollients are often mistakenly perceived as moisturizing ingredients. Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Formula helper
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| 2 | Cocamidopropyl Hydroxysultaine  A mild surfactant with excellent foaming properties and thickening capabilities. Cocamidopropyl Hydroxysultaine A mild surfactant with excellent foaming properties and thickening capabilities. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper
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| 1.5 | Sodium Lauryl Sulfoacetate  A synthetic surfactant that offers excellent foaming capabilities along with mild cleansing. Sodium Lauryl Sulfoacetate A synthetic surfactant that offers excellent foaming capabilities along with mild cleansing. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper
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| 1.3 | Sodium Chloride  You’re definitely familiar with sodium chloride, even if you don’t think you are. It’s table salt! Salt works well with some cleansing ingredients (surfactants) to thicken them into gels. It also acts as a stabilizer for water-in-oil emulsions. Sodium Chloride You’re definitely familiar with sodium chloride, even if you don’t think you are. It’s table salt! Salt works well with some cleansing ingredients (surfactants) to thicken them into gels. It also acts as a stabilizer for water-in-oil emulsions. | Naturally occurring, These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Naturally occurring, These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Flavor, Flavor ingredients bring sweetness to a product or are used to recreate various tastes. Flavor, Flavor ingredients bring sweetness to a product or are used to recreate various tastes. Formula helper
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| 1 | Citric Acid  A gently exfoliating AHA that helps to remove the top layer of dead skin cells. In comparison to other AHAs, citric acid has been shown to be one of the least effective. It is also very commonly used as a stabilizing and pH-controlling agent. Citric Acid A gently exfoliating AHA that helps to remove the top layer of dead skin cells. In comparison to other AHAs, citric acid has been shown to be one of the least effective. It is also very commonly used as a stabilizing and pH-controlling agent. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Exfoliant, Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Exfoliant, Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Formula helper
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| 0.3 | Salix Alba (Willow) Bark Extract  A potent, soothing extract from the bark of the white willow. It has potent anti-inflammatory effects due to its salicin content. Tannins from the willow bark extract have astringent effects and can aid in the skin’s healing process. Salix Alba (Willow) Bark Extract A potent, soothing extract from the bark of the white willow. It has potent anti-inflammatory effects due to its salicin content. Tannins from the willow bark extract have astringent effects and can aid in the skin’s healing process. | Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. | Exfoliant, Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Exfoliant, Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Soothing, Soothing ingredients reduce the signs of sensitivity in irritated and inflamed skin. This includes anti-inflammatory ingredients, anti-itch agents, and topical analgesics. Soothing, Soothing ingredients reduce the signs of sensitivity in irritated and inflamed skin. This includes anti-inflammatory ingredients, anti-itch agents, and topical analgesics. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. |
| 0.3 | Sodium Benzoate  A preservative that usually works in combination with other preservatives. It has to be at low pH (<5.5) to be effective. Sodium Benzoate A preservative that usually works in combination with other preservatives. It has to be at low pH (<5.5) to be effective. | Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Preservative, Preservatives prevent the growth of bacteria and fungi in a product. Preservative, Preservatives prevent the growth of bacteria and fungi in a product. Formula helper
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| 0.3 | Fragrance  Under trade secret law, manufacturers have the right not to disclose what exactly went into the fragrance and use the unspecific word Fragrance or Parfum instead. Many fragrances are highly allergenic. Fragrance Under trade secret law, manufacturers have the right not to disclose what exactly went into the fragrance and use the unspecific word Fragrance or Parfum instead. Many fragrances are highly allergenic. | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic, All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic, All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) | Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. |
| 0.3 | Guar Hydroxypropyltrimonium Chloride  Description is coming soon Guar Hydroxypropyltrimonium Chloride Description is coming soon | Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. | Formula helper
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| 80 Water Function: Formula helper Formula helper
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Origin: Naturally occurring Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Naturally occurring Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. |
| 6 Cocamidopropyl Betaine Function: Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 4 Decyl Glucoside Function: Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 3 Glycerin Function: Moisturizing (Humectant), Moisturizing (Humectant) Humectants are moisturizing ingredients that draw moisture to the skin, either from deeper layers or from the environment (when it's humid). Moisturizing (Humectant), Moisturizing (Humectant) Humectants are moisturizing ingredients that draw moisture to the skin, either from deeper layers or from the environment (when it's humid). Emollient, Emollient Emollients fill the micro-cracks in the skin and leave it feeling soft and pleasant to the touch. Emollients are often mistakenly perceived as moisturizing ingredients. Emollient, Emollient Emollients fill the micro-cracks in the skin and leave it feeling soft and pleasant to the touch. Emollients are often mistakenly perceived as moisturizing ingredients. Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic, Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic, Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Animal Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) Animal Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) |
| 2 Cocamidopropyl Hydroxysultaine Function: Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 1.5 Sodium Lauryl Sulfoacetate Function: Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Cleansing, Cleansing Cleansing ingredients, also known as surfactants, clear dirt and buildup from the skin. Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 1.3 Sodium Chloride Function: Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Flavor, Flavor Flavor ingredients bring sweetness to a product or are used to recreate various tastes. Flavor, Flavor Flavor ingredients bring sweetness to a product or are used to recreate various tastes. Formula helper Formula helper
Formula helper Formula helper
Origin: Naturally occurring, Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Naturally occurring, Naturally occurring These are ingredients initially present in nature, such as elements (Zinc, Gold, or Silver), minerals, or water. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 1 Citric Acid Function: Exfoliant, Exfoliant Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Exfoliant, Exfoliant Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 0.3 Salix Alba (Willow) Bark Extract Function: Exfoliant, Exfoliant Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Exfoliant, Exfoliant Exfoliants remove dead skin cells from the surface of the skin via acid-based chemical reactions (e.g., AHA or BHA). Soothing, Soothing Soothing ingredients reduce the signs of sensitivity in irritated and inflamed skin. This includes anti-inflammatory ingredients, anti-itch agents, and topical analgesics. Soothing, Soothing Soothing ingredients reduce the signs of sensitivity in irritated and inflamed skin. This includes anti-inflammatory ingredients, anti-itch agents, and topical analgesics. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Origin: Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. |
| 0.3 Sodium Benzoate Function: Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance, Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Preservative, Preservative Preservatives prevent the growth of bacteria and fungi in a product. Preservative, Preservative Preservatives prevent the growth of bacteria and fungi in a product. Formula helper Formula helper
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Origin: Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
| 0.3 Fragrance Function: Fragrance Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Fragrance Fragrance Fragrance ingredients add scent to a product or hide ('mask') the undesired aroma of other ingredients. Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic, Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic, Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Animal Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) Animal Animal Ingredients derived from animals (including birds, fish, crustaceans, mollusks, and insects) or produced by animals (e.g. dairy- and egg-derived ingredients, bee products, silk, pearls, etc.) |
| 0.3 Guar Hydroxypropyltrimonium Chloride Function: Formula helper Formula helper
Formula helper Formula helper
Origin: Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical, Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. Synthetic Synthetic All kinds of ingredients formulated or produced by a chemical process, or those that have a chemical modification in their structure. |
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