PUR Soak It Up Intense Hydrating Moisturizer Review

PUR Soak It Up Intense Hydrating Moisturizer
5.1
/ 10
Moisturizing
10.0 Humectancy icon Humectancy
0.2 Occlusivity icon Occlusivity
Rich
in Antioxidants
Ingredients

PUR Soak It Up Intense Hydrating Moisturizer Ingredients

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Full Ingredient List (INCI):

Water, Cyclopentasiloxane, Propanediol, Aloe Barbadensis Leaf Juice, Glycerin, Cyclohexasiloxane, Hydrolyzed Viola Tricolor Extract, Ophiopogon Japonicus Root Extract, Polysorbate 20, Dimethicone, Sorbitol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Oleth-20, Tocopheryl Acetate, Sodium Hyaluronate, Camellia Sinensis Leaf Extract, Saccharomyces/Silicon Ferment, Saccharomyces/Magnesium Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Iron Ferment, Saccharomyces/Zinc Ferment, Triethanolamine, Phenoxyethanol, Benzoic Acid, Dehydroacetic Acid, Disodium EDTA
Review

Does PUR Soak It Up Intense Hydrating Moisturizer Work?

 
According to CreamScan's analysis of the ingredient list, here’s what PUR Soak It Up Intense Hydrating Moisturizer has to offer:
 
✅ Strong humectant moisturizing. This lightweight, humectant-rich product, ideal for oily skin, has a moisturizing rating of 5.1 out of 10.
✅ Antioxidant protection

  

Key Benefits of PUR Soak It Up Intense Hydrating Moisturizer

 
These are the key benefits you can expect from using PUR Soak It Up Intense Hydrating Moisturizer:
 

🔵 Lightweight Humectant Moisturizer Ideal for Oily Skin

According to CreamScan analysis, PUR Soak It Up Intense Hydrating Moisturizer is quite moisturizing, with a moisturizing rating of 5.1 out of 10.

Is it more humectant or occlusive? Significantly more humectant. It has a low occlusivity of 0.2 out of 10 and a maximum humectancy of 10 out of 10, primarily due to the high content of Propanediol (est. ≈5.0%), Aloe Barbadensis Leaf Juice (est. ≈3.0%) and Glycerin (est. ≈2.5%).

This humectant-rich product, when used alone as a moisturizer, is ideal for oily skin, offering significant hydration in a lightweight, fast-absorbing formula with a minimal amount of occlusive ingredients.

It’s also a great choice for people with normal skin who prefer lightweight moisturizers.

💧 A Humectant Boost for Any Skincare Routine

But it’s not limited to oily skin - such a humectant boost will also positively contribute to the moisturizing efficacy of any skincare routine when used as a step before applying the main moisturizer. This type of formulation is typically used in serums, where a light, fast-absorbing texture is key.

Please refer to the Ratings section below for details of the moisturizing rating calculation.

🍀 Rich in Skin-Protecting Antioxidants

We estimate that PUR Soak It Up Intense Hydrating Moisturizer is rich (> 3%) in antioxidants, specifically Aloe Barbadensis Leaf Juice (est. ≈3.0%).

A key benefit of antioxidants is their ability to reduce oxidative stress caused by free radicals and therefore prevent accelerated skin aging. Studies also show that antioxidants can protect against environmental damage such as UV radiation and pollution, and help reduce inflammation and skin redness.

📌 Please note that this is not a complete list of benefits. We are in the process of enhancing our model to incorporate anti-pigmentation, exfoliation and anti-acne ratings.

Things to Be Aware Of: PUR Soak It Up Intense Hydrating Moisturizer

 
CreamScan identified a few things to consider before adding PUR Soak It Up Intense Hydrating Moisturizer to your skincare routine:
 

⚠️ Questionable anti-wrinkle efficacy

If one of your main reasons for choosing PUR Soak It Up Intense Hydrating Moisturizer is its potential anti-aging effects, please note that, according to CreamScan analysis, it currently has a zero anti-wrinkle rating.

It contains some ingredients often marketed as effective in reducing wrinkles, specifically Camellia Sinensis Leaf Extract, Saccharomyces/Copper Ferment, and Saccharomyces/Zinc Ferment. However, the studies supporting the anti-wrinkle claims of these ingredients provide insufficient evidence of efficacy according to CreamScan Research Evaluation Standards. 

While this does not categorically rule out the possibility that these ingredients may reduce wrinkles, their efficacy is not supported by convincing, vehicle-controlled, double-blind clinical studies - at least none that were available to the CreamScan team at the time of publication.

Therefore, these ingredients do not generate the anti-wrinkle rating.

📌 Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, can deliver some anti-wrinkle effects through its moisturizing action.

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Pros & Cons of PUR Soak It Up Intense Hydrating Moisturizer

 
Here’s an overview of the pros and cons of PUR Soak It Up Intense Hydrating Moisturizer to help you decide if it’s the right choice for your skincare routine:
 

🟩 Pros:

✅ When used alone: Provides humectant-rich moisturizing ideal for oily skin
✅ As part of a routine: A humectant moisturizing boost, beneficial for any skin type
✅ Lightweight texture
✅ Rich in antioxidants that combat oxidative stress associated with accelerated skin aging and defend against environmental damage
 

⭕ Cons: 

⚠️ Questionable anti-wrinkle efficacy
   

Summary: PUR Soak It Up Intense Hydrating Moisturizer

 
Based on the ingredient list analysis, CreamScan AI suggests that PUR Soak It Up Intense Hydrating Moisturizer
, when used alone, delivers lightweight, humectant-rich moisturizing, making it ideal for oily skin. As part of a moisturizing routine, it provides a humectant boost, beneficial for all skin types.
 
With its high antioxidant content, PUR Soak It Up Intense Hydrating Moisturizer helps protect against free radical damage and offers multiple benefits for all skin types, including preventing premature aging, defending against environmental damage, and calming inflammation.
 
That said, there are some things about PUR Soak It Up Intense Hydrating Moisturizer worth noting.
 
If one of your main reasons for considering PUR Soak It Up Intense Hydrating Moisturizer is its potential anti-aging effects, please note that, according to CreamScan analysis, its anti-wrinkle efficacy is questionable. None of the ingredients in this product provide substantial evidence of their anti-wrinkle efficacy according to CreamScan Research Evaluation Standards.
 
📌 Fact check. At CreamScan, we are committed to accuracy and fairness. If you spot any errors or something that doesn’t seem right, please click here to let us know. We regularly update the ingredient lists and monitor the latest research on ingredient efficacy to ensure that our information remains as complete and precise as possible. The information provided here is for informational purposes only and does not substitute professional advice. We do not guarantee the efficacy or safety of any product, as individual results may vary.

 

Ingredient Breakdown

Est. % Ingredient Origin Functions
70
7.5
5
3
2.5
2
1.5
1.3
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Est. %
Water
Function:
Origin:
Cyclopentasiloxane
Function:
Origin:
Propanediol
Function:
Origin:
Aloe Barbadensis Leaf Juice
Function:
Origin:
Glycerin
Function:
Origin:
Cyclohexasiloxane
Function:
Origin:
Hydrolyzed Viola Tricolor Extract
Function:
Origin:
Ophiopogon Japonicus Root Extract
Function:
Origin:
Polysorbate 20
Function:
Origin:
Dimethicone
Function:
Origin:
Sorbitol
Function:
Origin:
Acrylates/C10-30 Alkyl Acrylate Crosspolymer
Function:
Origin:
Oleth-20
Function:
Origin:
Tocopheryl Acetate
Function:
Origin:
Sodium Hyaluronate
Function:
Origin:
Camellia Sinensis Leaf Extract
Function:
Origin:
Saccharomyces/Silicon Ferment
Function:
Origin:
Saccharomyces/Magnesium Ferment
Function:
Origin:
Saccharomyces/Copper Ferment
Function:
Origin:
Saccharomyces/Iron Ferment
Function:
Origin:
Saccharomyces/Zinc Ferment
Function:
Origin:
Triethanolamine
Function:
Origin:
Phenoxyethanol
Function:
Origin:
Benzoic Acid
Function:
Origin:
Dehydroacetic Acid
Function:
Origin:
Disodium EDTA
Function:
Origin:

Ratings

All humectants
12.7
5
3
2.5
1.3
0.3
0.3
0.3
Benchmark
10
All occlusives
0.3
0.3
Benchmark
20
Moisturizing rating
5.1
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 12.7 10
10.0
5
3
2.5
1.3
0.3
0.3
0.3
Occlusivity All occlusives 0.3 20
0.2
0.3
Moisturizing rating
5.1
Ingredient Est. % Benchmark Humectancy
5
3
2.5
1.3
0.3
0.3
0.3
All humectants 12.7 10
10
All humectants
12.7
5
3
2.5
1.3
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
0.3
All occlusives 0.3 20
0.2
All occlusives
0.3
0.3
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
n/a
- 0.3 -
n/a
- 0.3 -
n/a
- 0.3 -
Total
0
Camellia Sinensis Leaf Extract
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Saccharomyces/Copper Ferment
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Saccharomyces/Zinc Ferment
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
0
Ingredient Est. % Benchmark
Rich in Antioxidants
3
1.3
0.3
0.3
0.3
All antioxidants 5.2 3 Rich in antioxidants
All antioxidants
5.2
Aloe Barbadensis Leaf Juice
3
Ophiopogon Japonicus Root Extract
1.3
Tocopheryl Acetate
0.3
Sodium Hyaluronate
0.3
Camellia Sinensis Leaf Extract
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
3
0.3
All soothing 3.3 5 No
All soothing
3.3
3
0.3
Benchmark
5

Ingredients explained

Water
Est. %70
Function
Origin
WaterThe most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Cyclopentasiloxane
Est. %7.5
Function
Origin
CyclopentasiloxaneA lightweight, fast-spreading emollient that leaves a very soft and silky after-feel on the skin. Supplied as a clear and colorless liquid, cyclopentasiloxane is often used as a solvent to dissolve other silicones in.
Propanediol
Est. %5
Function
Origin
PropanediolAn excellent solvent capable of mixing water with normally water-insoluble ingredients. It also functions as a humectant due to its water-loving alcohol groups. Propanediol can control the viscosity of a product by reducing its thickness.
Aloe Barbadensis Leaf Juice
Est. %3
Function
Origin
Aloe Barbadensis Leaf JuiceA gelatinous juice from Aloe vera leaves that acts as a powerful humectant, emollient, and antioxidant. It contains enzymes, amino acids, vitamins, and minerals that soothe irritated skin and have wound-healing and anti-inflammatory properties.
Glycerin
Est. %2.5
Function
Origin
Glycerin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Cyclohexasiloxane
Est. %2
Function
Origin
CyclohexasiloxaneA clear silicone fluid with very low viscosity that is commonly used as a solvent and emollient. It has excellent spreadability, rubs in quickly, and leaves a silky smooth after-feel on the skin.
Hydrolyzed Viola Tricolor Extract
Est. %1.5
Function
Origin
Hydrolyzed Viola Tricolor Extract
Ophiopogon Japonicus Root Extract
Est. %1.3
Function
Origin
Ophiopogon Japonicus Root ExtractA moisturizing extract derived from the roots of the dwarf lilyturf, also known as mondo grass. It is rich in humectant polysaccharides and contains anti-inflammatory and antioxidant compounds.
Polysorbate 20
Est. %1
Function
Origin
Polysorbate 20A viscous, amber-colored liquid that functions as a solubilizer to disperse small amounts of oil into a large water phase. Polysorbate 20 is frequently used to solubilize fragrance oils into water-based emulsions.
Dimethicone
Est. %0.3
Function
Origin
DimethiconeThe most common silicone in skincare. It forms a silky, smooth film on the skin’s surface and can help to prevent water loss. It also aids in wound healing and can treat and soften scars. Dimethicone is considered to be very safe for use.
Sorbitol
Est. %0.3
Function
Origin
SorbitolA sweet-tasting alcohol derived from glucose. Aside from its sweet taste (for which it is used as a very common sweetener), Sorbitol is also very good at retaining water and is used in skincare as a humectant.
Acrylates/C10-30 Alkyl Acrylate Crosspolymer
Est. %0.3
Function
Origin
Acrylates/C10-30 Alkyl Acrylate CrosspolymerA synthetic ingredient that is used to thicken water and alcohol. It results in a more lightweight formula and is commonly found in gel products.
Oleth-20
Est. %0.3
Function
Origin
Oleth-20
Tocopheryl Acetate
Est. %0.3
Function
Origin
Tocopheryl Acetate

An antioxidant derivative of tocopherol (vitamin E). It helps to protect cells from free radicals and UV damage through the conversion to active vitamin E in the skin. It is more stable than tocopherol.

Sodium Hyaluronate
Est. %0.3
Function
Origin
Sodium Hyaluronate

A sodium salt of famous hyaluronic acid. A potent humectant that hydrates the skin, supports collagen function, and fills out small wrinkles. Sodium hyaluronate also offers soothing and antioxidant properties.

Camellia Sinensis Leaf Extract
Est. %0.3
Function
Origin
Camellia Sinensis Leaf Extract

An antioxidant green tea extract. In the deeper layers, it slows down the destruction of collagen, elastin, and hyaluronic acid – thus delaying the signs of aging. It also acts as an anti-acne, soothing, moisturizing, and emollient ingredient.

Saccharomyces/Silicon Ferment
Est. %0.3
Function
Origin
Saccharomyces/Silicon FermentA biotech ingredient that serves to supplement silicon to your skin. Topically applied silicon provides a soft and velvety after-feel.
Saccharomyces/Magnesium Ferment
Est. %0.3
Function
Origin
Saccharomyces/Magnesium FermentA biotechnological ingredient that serves to supplement magnesium in the skin. Magnesium is essential for the skin because it helps to maintain healthy elasticity and moisture levels.
Saccharomyces/Copper Ferment
Est. %0.3
Function
Origin
Saccharomyces/Copper FermentA biotech ingredient that serves to supplement copper in the skin. Copper is essential for elastin production.
Saccharomyces/Iron Ferment
Est. %0.3
Function
Origin
Saccharomyces/Iron FermentA biotech ingredient that serves to supplement iron in the skin. Iron is essential for the creation of DNA, oxygen metabolism, and elastin production.
Saccharomyces/Zinc Ferment
Est. %0.3
Function
Origin
Saccharomyces/Zinc FermentA biotech ingredient that serves to supplement zinc to the skin. Zinc is essential for wound healing and the activity of antioxidant enzymes.
Triethanolamine
Est. %0.3
Function
Origin
TriethanolamineA clear, colorless, and highly viscous liquid, this ingredient is an excellent pH adjuster. When it is necessary to neutralize an acidic solution or to generally increase the pH of a product, triethanolamine is a common choice.
Phenoxyethanol
Est. %0.3
Function
Origin
PhenoxyethanolThe most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
Benzoic Acid
Est. %0.3
Function
Origin
Benzoic AcidA preservative effective against fungi, yeast, and some bacteria. It is commonly paired with phenoxyethanol to create a broad spectrum preservation system. Benzoic acid can also serve as a pH adjuster, fragrance, and bulking agent.
Dehydroacetic Acid
Est. %0.3
Function
Origin
Dehydroacetic AcidA globally approved preservative ingredient. It is a powerful fungicide and a moderate bactericide, which makes it a broad-spectrum preservative. Because it is mildly effective against bacteria, it is often paired with stronger bactericides.
Disodium EDTA
Est. %0.3
Function
Origin
Disodium EDTAA synthetic chelator that helps to maintain the look and smell of a product by 'locking up' troublesome metal ions.