Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest Review

Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest
5.2
/ 10
Moisturizing
5.8 Humectancy icon Humectancy
4.5 Occlusivity icon Occlusivity
Rich
in Antioxidants
Ingredients

Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest Ingredients

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Full Ingredient List (INCI):

Water, Dimethicone, Cyclopentasiloxane, Glycerin, Ethylhexyl Isononanoate, Hydrogenated Polyisobutene, PEG/PPG-19/19 Dimethicone, Polymethyl Methacrylate, Glycolic Acid, Dimethicone Crosspolymer, Phytol, PTFE, Thiodipropionic Acid, Nylon-12, Punica Granatum Fruit Juice, Dextrin, Hydrolyzed Hibiscus Esculentus Extract, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Urea, Glucosamine HCl, Algae Extract, Yeast Extract, Arginine, Caffeine, Portulaca Oleracea Extract, Olea Europaea (Olive) Leaf Extract, Daucus Carota Sativa (Carrot) Root Extract, Foeniculum Vulgare (Fennel) Fruit Extract, PEG-60 Almond Glycerides, Tetrapeptide-4, Cetyl Hydroxyethylcellulose, Coffea Arabica (Coffee) Seed Extract, Ilex Paraguariensis Leaf Extract, Medicago Sativa (Alfalfa) Extract, Ammonium Hydroxide, Disodium EDTA, Phenoxyethanol, Caprylyl Glycol
Review

Does Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest Work?

 
According to CreamScan's analysis of the ingredient list, here’s what Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest has to offer:
 
Moderate moisturizing. It has a moisturizing rating of 5.2 out of 10.
✅ Antioxidant protection

  

Key Benefits of Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest

 
These are the key benefits you can expect from using Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest:
 

🔵🔵 Suitable Moisturizer for Normal Skin with a Balanced Texture, Neither Too Light nor Too Heavy

According to CreamScan analysis, Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest is quite moisturizing, with a moisturizing rating of 5.2 out of 10.

Is it more humectant or occlusive? This product has relatively comparable levels of humectancy and occlusivity: a moderate humectancy of 5.8 out of 10, primarily due to the substantial concentration of Glycerin (est. ≈4.0%), and a moderate occlusivity of 4.5 out of 10, solely because of the high content of Dimethicone (est. ≈9.0%).

This type of moisturizer is suitable for people with normal skin who want essential hydration in a formula with a balanced texture - neither too light nor too heavy. It combines a moderate amount of humectants and occlusive ingredients to provide dual-action moisturizing for normal skin.

Please refer to the Ratings section below for details of the moisturizing rating calculation.

🍀 Rich in Skin-Protecting Antioxidants

We estimate that Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest is rich (> 3%) in antioxidants, specifically Thiodipropionic Acid (est. ≈0.3%), Punica Granatum Fruit Juice (est. ≈0.3%), Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract (est. ≈0.3%), and others.

A key benefit of antioxidants is their ability to reduce oxidative stress caused by free radicals and therefore prevent accelerated skin aging. Studies also show that antioxidants can protect against environmental damage such as UV radiation and pollution, and help reduce inflammation and skin redness.

📌 Please note that this is not a complete list of benefits. We are in the process of enhancing our model to incorporate anti-pigmentation, exfoliation and anti-acne ratings.

Things to Be Aware Of: Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest

 
CreamScan identified a few things to consider before adding Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest to your skincare routine:
 

⚠️ May Increase Skin Photosensitivity Due to Glycolic Acid

This product contains glycolic acid, a popular AHA known for its ability to exfoliate and brighten the skin. Its action works by removing dead skin cells, revealing new, more delicate skin that is particularly vulnerable to sun damage.

As a result, using products with glycolic acid, regardless of concentration, may increase the skin's sensitivity, making it more prone to sunburn or irritation when exposed to UV rays.

To counteract this increased sun sensitivity, apply a broad-spectrum sunscreen with at least SPF 30 daily to protect your skin during glycolic acid treatment.

📌 Please always check the manufacturer's instructions for using the product, either on their website or product label.

⚠️ Needs to Be Paired with Extra Humectants for Optimal Moisturizing Efficacy

An ideal moisturizer for any skin type should balance the right level of occlusivity (depending on skin type) with a significant amount of humectants, while Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest contains a rather average amount of humectants.

People with normal skin would definitely benefit from adding more humectants to their moisturizing routine beyond what this product offers. If this is your only moisturizer, it may be worth including a humectant-rich product, such as a serum, in your skincare routine.

⚠️ Questionable anti-wrinkle efficacy

If one of your main reasons for choosing Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest is its potential anti-aging effects, please note that, according to CreamScan analysis, it currently has a zero anti-wrinkle rating.

It contains some ingredients often marketed as effective in reducing wrinkles, specifically Caffeine, Olea Europaea (Olive) Leaf Extract, and Coffea Arabica (Coffee) Seed Extract. However, the studies supporting the anti-wrinkle claims of these ingredients provide insufficient evidence of efficacy according to CreamScan Research Evaluation Standards. 

While this does not categorically rule out the possibility that these ingredients may reduce wrinkles, their efficacy is not supported by convincing, vehicle-controlled, double-blind clinical studies - at least none that were available to the CreamScan team at the time of publication.

Therefore, these ingredients do not generate the anti-wrinkle rating.

📌 Moisturizers, when used regularly, are proven to prevent wrinkle formation and even reduce existing wrinkles. Therefore, this product, like any other moisturizer, can deliver some anti-wrinkle effects through its moisturizing action.

Please refer to the Ratings section below for details of the anti-wrinkle rating calculation.

Pros & Cons of Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest

 
Here’s an overview of the pros and cons of Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest to help you decide if it’s the right choice for your skincare routine:
 

🟩 Pros:

Suitable for moisturizing normal skin
Balanced texture, neither too light nor too heavy
✅ Rich in antioxidants that combat oxidative stress associated with accelerated skin aging and defend against environmental damage
 

⭕ Cons: 

⚠️ May increase skin photosensitivity due to glycolic acid
⚠️ Only if used as a standalone moisturizer - needs to be paired with extra humectants for optimal moisturizing efficacy
⚠️ Questionable anti-wrinkle efficacy
   

Summary: Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest

 
Based on the ingredient list analysis, CreamScan AI suggests that Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest
, as a moisturizer, is suitable for normal skin, combining a moderate concentration of humectants and occlusive ingredients to provide dual-action moisturizing for normal skin.
 
With its high antioxidant content, Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest helps protect against free radical damage and offers multiple benefits for all skin types, including preventing premature aging, defending against environmental damage, and calming inflammation.
 
That said, there are some things about Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest worth noting.
 
If you use this product as your only moisturizer in a routine, please note that it contains a limited amount of humectants. Regardless of your skin type, adding extra humectants can enhance optimal moisturizing efficacy. Therefore, it may be worth pairing Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest with a humectant-rich product, such as a serum, in your skincare routine.
 
This product contains glycolic acid, a popular AHA known for its ability to exfoliate and brighten the skin. However, glycolic acid - regardless of concentration - can increase skin sensitivity, making it more prone to sunburn or irritation when exposed to UV rays. Therefore, it’s recommended to use a broad-spectrum sunscreen with at least SPF 30 during glycolic acid treatment.
 
If one of your main reasons for considering Avon Anew Platinum Firm and Sculpt Cream for Neck and Chest is its potential anti-aging effects, please note that, according to CreamScan analysis, its anti-wrinkle efficacy is questionable. None of the ingredients in this product provide substantial evidence of their anti-wrinkle efficacy according to CreamScan Research Evaluation Standards.
 
📌 Fact check. At CreamScan, we are committed to accuracy and fairness. If you spot any errors or something that doesn’t seem right, please click here to let us know. We regularly update the ingredient lists and monitor the latest research on ingredient efficacy to ensure that our information remains as complete and precise as possible. The information provided here is for informational purposes only and does not substitute professional advice. We do not guarantee the efficacy or safety of any product, as individual results may vary.

 

Ingredient Breakdown

Est. % Ingredient Origin Functions
60
9
6
4
3
2.5
2
1.5
1.3
1
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
Est. %
Water
Function:
Origin:
Dimethicone
Function:
Origin:
Cyclopentasiloxane
Function:
Origin:
Glycerin
Function:
Origin:
Ethylhexyl Isononanoate
Function:
Origin:
Hydrogenated Polyisobutene
Function:
Origin:
PEG/PPG-19/19 Dimethicone
Function:
Origin:
Polymethyl Methacrylate
Function:
Origin:
Glycolic Acid
Function:
Origin:
Dimethicone Crosspolymer
Function:
Origin:
Phytol
Function:
Origin:
PTFE
Function:
Origin:
Thiodipropionic Acid
Function:
Origin:
Nylon-12
Function:
Origin:
Punica Granatum Fruit Juice
Function:
Origin:
Dextrin
Function:
Origin:
Hydrolyzed Hibiscus Esculentus Extract
Function:
Origin:
Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract
Function:
Origin:
Urea
Function:
Origin:
Glucosamine HCl
Function:
Origin:
Algae Extract
Function:
Origin:
Yeast Extract
Function:
Origin:
Arginine
Function:
Origin:
Caffeine
Function:
Origin:
Portulaca Oleracea Extract
Function:
Origin:
Olea Europaea (Olive) Leaf Extract
Function:
Origin:
Daucus Carota Sativa (Carrot) Root Extract
Function:
Origin:
Foeniculum Vulgare (Fennel) Fruit Extract
Function:
Origin:
PEG-60 Almond Glycerides
Function:
Origin:
Tetrapeptide-4
Function:
Origin:
Cetyl Hydroxyethylcellulose
Function:
Origin:
Coffea Arabica (Coffee) Seed Extract
Function:
Origin:
Ilex Paraguariensis Leaf Extract
Function:
Origin:
Medicago Sativa (Alfalfa) Extract
Function:
Origin:
Ammonium Hydroxide
Function:
Origin:
Disodium EDTA
Function:
Origin:
Phenoxyethanol
Function:
Origin:
Caprylyl Glycol
Function:
Origin:

Ratings

All humectants
5.8
4
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
All occlusives
9.0
9.0
Benchmark
20
Moisturizing rating
5.2
Ingredient Est. % Benchmark Raiting
Humectancy All humectants 5.8 10
5.8
4
0.3
0.3
0.3
0.3
0.3
0.3
Occlusivity All occlusives 9.0 20
4.5
9.0
Moisturizing rating
5.2
Ingredient Est. % Benchmark Humectancy
4
0.3
0.3
0.3
0.3
0.3
0.3
All humectants 5.8 10
5.8
All humectants
5.8
4
0.3
0.3
0.3
0.3
0.3
0.3
Benchmark
10
Ingredient Est. % Benchmark Occlusivity
9
All occlusives 9.0 20
4.5
All occlusives
9.0
9.0
Benchmark
20
Ingredient
Ingredient anti-wrinkle power
when present at, %
in this formula est. %
Rating
n/a
- 0.3 -
n/a
- 0.3 -
n/a
- 0.3 -
Total
0
Caffeine
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Olea Europaea (Olive) Leaf Extract
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Coffea Arabica (Coffee) Seed Extract
-
Ingredient anti-wrinkle power
n/a
when present at, %
-
in this formula, est. %
0.3
Anti-wrinkle rating
0
Ingredient Est. % Benchmark
Rich in Antioxidants
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.3
All antioxidants 3 3 Rich in antioxidants
All antioxidants
3
Thiodipropionic Acid
0.3
Punica Granatum Fruit Juice
0.3
Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract
0.3
Algae Extract
0.3
Caffeine
0.3
Portulaca Oleracea Extract
0.3
Olea Europaea (Olive) Leaf Extract
0.3
Daucus Carota Sativa (Carrot) Root Extract
0.3
Coffea Arabica (Coffee) Seed Extract
0.3
Medicago Sativa (Alfalfa) Extract
0.3
Benchmark
3
Ingredient Est. % Benchmark
Rich in Soothing
0.3
0.3
All soothing 0.6 5 No
All soothing
0.6
0.3
0.3
Benchmark
5

Ingredients explained

Water
Est. %60
Function
Origin
WaterThe most used ingredient in skincare. Its concentration defines the product texture: rich creams may have about 50% of water while a light jelly about 90%. Water doesn’t moisturize the skin by itself and is used in skincare as a solvent for other ingredients.
Dimethicone
Est. %9
Function
Origin
DimethiconeThe most common silicone in skincare. It forms a silky, smooth film on the skin’s surface and can help to prevent water loss. It also aids in wound healing and can treat and soften scars. Dimethicone is considered to be very safe for use.
Cyclopentasiloxane
Est. %6
Function
Origin
CyclopentasiloxaneA lightweight, fast-spreading emollient that leaves a very soft and silky after-feel on the skin. Supplied as a clear and colorless liquid, cyclopentasiloxane is often used as a solvent to dissolve other silicones in.
Glycerin
Est. %4
Function
Origin
Glycerin

The most popular moisturizing ingredient in the world. It is a powerful humectant – cheap yet very effective.

Ethylhexyl Isononanoate
Est. %3
Function
Origin
Ethylhexyl IsononanoateA synthetic ester (simple oil) that does not feel greasy or heavy. It can also reduce the sticky or greasy feeling of other ingredients.
Hydrogenated Polyisobutene
Est. %2.5
Function
Origin
Hydrogenated PolyisobuteneA viscous liquid that makes a great oil base due to its smooth sensorial profile. It has emollient features, including good spreadability and little tack upon application. It also has the added benefit of being able to thicken products.
PEG/PPG-19/19 Dimethicone
Est. %2
Function
Origin
PEG/PPG-19/19 Dimethicone
Polymethyl Methacrylate
Est. %1.5
Function
Origin
Polymethyl MethacrylateA powdered ingredient with an impressive sensory profile that gives off a creamy, sometimes velvety feeling on the skin. It is made up of tiny microspheres that roll smoothly across the skin and create slip and high spreadability.
Glycolic Acid
Est. %1.3
Function
Origin
Glycolic Acid

The second most used AHA (after lactic acid) known for its potent exfoliating and smoothing effects. It increases skin cell turnover, which is beneficial for treating acne. When used in peels, glycolic acid has confirmed anti-wrinkle efficacy.

Dimethicone Crosspolymer
Est. %1
Function
Origin
Dimethicone CrosspolymerA group of ingredients that are typically added to skincare products to adjust the formula. Dimethicone Crosspolymers stabilize a formula, regulate its thickness and consistency and give the product a velvety feel.
Phytol
Est. %0.3
Function
Origin
Phytol
PTFE
Est. %0.3
Function
Origin
PTFE
Thiodipropionic Acid
Est. %0.3
Function
Origin
Thiodipropionic AcidThiodipropionic acid (often shortened to TDPA) is a synthetic organic acid that is used in skincare products as an antioxidant and stabilizing ingredient. It is generally regarded as safe and non-irritating. There are no scientific studies that mention TDPA having any particular effects on the skin.
Nylon-12
Est. %0.3
Function
Origin
Nylon-12A synthetic powdered ingredient that imparts unique sensorial characteristics due to its microsphere structure. It can also control viscosity by bulking up the oil phase of a skincare product.
Punica Granatum Fruit Juice
Est. %0.3
Function
Origin
Punica Granatum Fruit Juice
Dextrin
Est. %0.3
Function
Origin
DextrinA partially hydrolyzed potato starch, most commonly used as a viscosity controlling and binding agent. When dispersed into water, it can create textures ranging from a thick paste to a soft gel.
Hydrolyzed Hibiscus Esculentus Extract
Est. %0.3
Function
Origin
Hydrolyzed Hibiscus Esculentus Extract
Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract
Est. %0.3
Function
Origin
Prunus Amygdalus Dulcis (Sweet Almond) Seed ExtractSweet almond seed extract is extracted either from whole hulled sweet almonds or from the almond press cake left over after oil pressing. It contains various organic acids, flavonoids, and tannins – which provide antioxidant effects in skincare. Read more on almonds here: Prunus Amygdalus Dulcis (Sweet Almond) Oil.
Urea
Est. %0.3
Function
Origin
UreaUrea can be found in urine, skin, and other tissues as a degradation product of proteins. In concentrations below 5%, urea is humectant moisturizing. At concentrations above 10% it is keratolytic, that helps to break away old, flaking, and cracked skin.
Glucosamine HCl
Est. %0.3
Function
Origin
Glucosamine HClA naturally occurring compound that reduces static and lowers the pH of skincare products.
Algae Extract
Est. %0.3
Function
Origin
Algae ExtractThe name describes any extract made from any kind of algae. Algae extracts are moisturizing humectants – the gelatin-like polysaccharides bind and retain water, thereby hydrating the skin. Algae is a rich source of emollient and antioxidant compounds.
Yeast Extract
Est. %0.3
Function
Origin
Yeast ExtractAlso labeled as faex extract, this is a natural ingredient derived from fresh yeast. It is used in skincare as a humectant. Yeast extract also helps to shield injured or exposed skin and can aid in the skin’s wound healing process.
Arginine
Est. %0.3
Function
Origin
ArginineA humectant amino acid used to attract water to the skin’s surface. It is a part of the skin's Natural Moisturizing Factor, a mixture of various compounds that keeps the skin’s surface well hydrated. Arginine can also be used as a pH adjuster.
Caffeine
Est. %0.3
Function
Origin
CaffeineAn antioxidant compound that is obtained from coffee and tea leaves. It increases the microcirculation of blood in the skin and is claimed to be able to reduce the appearance of orange peel skin (although the research is lacking).
Portulaca Oleracea Extract
Est. %0.3
Function
Origin
Portulaca Oleracea ExtractDerived from green or common purslane, this moisturizing extract is particularly rich in alpha-linolenic acid, an omega-3 fatty acid, and contains antioxidant glutathione and vitamin E. As a herbal medicine, it is believed to treat headaches and inflammation.
Olea Europaea (Olive) Leaf Extract
Est. %0.3
Function
Origin
Olea Europaea (Olive) Leaf ExtractAn antioxidant and fragrant extract from the leaves of the olive tree. It contains a promising anti-aging compound called Oleuropein, and a prospective anti-pigment compound called Cornoside.
Daucus Carota Sativa (Carrot) Root Extract
Est. %0.3
Function
Origin
Daucus Carota Sativa (Carrot) Root ExtractAn antioxidant extract derived from carrots. It is a rich source of the orange-colored beta-carotene (pro-vitamin A). Carrot root extract is often added to skincare products that are aimed at providing a better suntan.
Foeniculum Vulgare (Fennel) Fruit Extract
Est. %0.3
Function
Origin
Foeniculum Vulgare (Fennel) Fruit ExtractA fragrant extract derived from fennel that contains a warm, spicy essential oil and an emollient fatty oil.
PEG-60 Almond Glycerides
Est. %0.3
Function
Origin
PEG-60 Almond Glycerides
Tetrapeptide-4
Est. %0.3
Function
Origin
Tetrapeptide-4
Cetyl Hydroxyethylcellulose
Est. %0.3
Function
Origin
Cetyl HydroxyethylcelluloseA naturally-derived polymer that helps products feel buttery and bouncy and can reduce stringiness in a formula.
Coffea Arabica (Coffee) Seed Extract
Est. %0.3
Function
Origin
Coffea Arabica (Coffee) Seed ExtractAn antioxidant and emollient extract derived from coffee beans. It has been proven to improve collagen and elastin production in the skin. A small clinical study tested the anti-aging effects of coffee berry extract, and the results were very promising.
Ilex Paraguariensis Leaf Extract
Est. %0.3
Function
Origin
Ilex Paraguariensis Leaf Extract
Medicago Sativa (Alfalfa) Extract
Est. %0.3
Function
Origin
Medicago Sativa (Alfalfa) ExtractA fragrant extract with a hay-like scent derived from the alfalfa plant. It contains various antioxidant compounds such as flavonoids and saponins.
Ammonium Hydroxide
Est. %0.3
Function
Origin
Ammonium HydroxideA weakly basic ingredient that can adjust pH to a higher level.
Disodium EDTA
Est. %0.3
Function
Origin
Disodium EDTAA synthetic chelator that helps to maintain the look and smell of a product by 'locking up' troublesome metal ions.
Phenoxyethanol
Est. %0.3
Function
Origin
PhenoxyethanolThe most frequently used preservative in skincare. It is a clear, oil-like liquid synthetic substance that protects products from harmful bacteria and yeast, whilst still leaving skin microflora unharmed. It is confirmed by research to be harmless.
Caprylyl Glycol
Est. %0.3
Function
Origin
Caprylyl GlycolAn emollient that improves product spreadability and offers a silky feel on the skin. It also acts as a preservative booster that improves the efficacy of other preservatives. According to the manufacturer, it is also a humectant moisturizer.