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Humectancy
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Occlusivity
If this is the only moisturizer that you apply at a time, check out our suggestions for different skin types:
Oily and combination skin: Moisturizing rating of 2 - 6 with high Humectancy and low Occlusivity
Normal skin: Moisturizing rating of 4 - 7 with high Humectancy and moderate Occlusivity
Dry skin: Moisturizing rating of 7 - 10 with high Humectancy and high Occlusivity
If this is the only moisturizer that you apply at a time, check out our suggestions for different skin types:
Oily and combination skin: Moisturizing rating of 2 - 6 with high Humectancy and low Occlusivity
Normal skin: Moisturizing rating of 4 - 7 with high Humectancy and moderate Occlusivity
Dry skin: Moisturizing rating of 7 - 10 with high Humectancy and high Occlusivity
We estimate that Mary Kay Botanical Effects Freshen Formula 2 - Normal Skin is rich (> 3%) in antioxidants, specifically Fragaria Vesca (Strawberry) Flower Extract (est. ≈82.5%) and Rosa Damascena Flower Water Extract (est. ≈17.5%).
A key benefit of antioxidants is their ability to reduce oxidative stress caused by free radicals and therefore prevent accelerated skin aging. Studies also show that antioxidants can protect against environmental damage such as UV radiation and pollution, and help reduce inflammation and skin redness.
📌 Please note that this is not a complete list of benefits. We are in the process of enhancing our AI model to incorporate anti-pigmentation, exfoliation and anti-acne ratings.
Est. %
 The Estimated % is our algorithm-based assumption about an ingredient's concentration in a formula. Learn more The Estimated % is our algorithm-based assumption about an ingredient's concentration in a formula. Learn more | Ingredient | Origin | Functions | |
|---|---|---|---|---|
| 82.5 |  | | Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. | Antioxidant, Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Antioxidant, Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. |
| 17.5 |  | | Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. | Antioxidant, Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Antioxidant, Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. |
| 82.5 Fragaria Vesca (Strawberry) Flower Extract Function: Antioxidant, Antioxidant Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Antioxidant, Antioxidant Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Origin: Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. |
| 17.5 Rosa Damascena Flower Water Extract Function: Antioxidant, Antioxidant Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Antioxidant, Antioxidant Antioxidants reduce the oxidative stress caused by free radicals and prevent accelerated skin aging. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Astringent Astringent Astringent ingredients provide the skin with a tightened feeling, help to reduce the appearance of large pores, and assist in the healing of small cuts and wounds. Origin: Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. Botanical Botanical Ingredients derived from plants, mosses, and lichens: extracts, oils, powders, juices and other types of processed plant materials. |
According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating.
To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more.
According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating.
To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more.
The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, however, even 10% petrolatum can achieve almost the same mosturizing effect.
The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives.
Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled).
The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, however, even 10% petrolatum can achieve almost the same mosturizing effect.
The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives.
Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled).
| Ingredient | Est. % |
Benchmark
Sciense based points to which we compare all humectants and all occlusives in
a product to calculate its Humectancy and Occlusivity. Sciense based points to which we compare all humectants and all occlusives in
a product to calculate its Humectancy and Occlusivity. | Raiting | |
|---|---|---|---|---|
| Humectancy | All humectants | 0.0 | 10 | 0.0 |
| None | ||||
| Occlusivity | All occlusives | 0.0 | 20 | 0.0 |
| None | Moisturizing rating | 0.0 | ||
| Ingredient | Est. % |
Benchmark
According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating. To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more. According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating. To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more. | Humectancy |
|---|---|---|---|
| None | |||
| All humectants | 0.0 | 10 | 0.0 |
According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating.
To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more.
According to various studies, a formula made up of 10% humectants will significantly increase skin hydration. Some studies also suggest that any further icrease in the consentration of humectants does not translate inty any more hydration and may even be dehydrating.
To achieve maximum Humectancy, the product should have humectants with a total score of 10 and more.
| Ingredient | Est. % |
Benchmark
The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, hovewer, even 10% petrolatum can achieve almost the same mosturizing effect. The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives. Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled). The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, hovewer, even 10% petrolatum can achieve almost the same mosturizing effect. The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives. Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled). | Occlusivity |
|---|---|---|---|
| None | |||
| All occlusives | 0.0 | 20 | 0.0 |
The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, however, even 10% petrolatum can achieve almost the same mosturizing effect.
The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives.
Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled).
The most occlusive product possible is 100% petrolatum (hello Vaseline Jelly). According to studies, however, even 10% petrolatum can achieve almost the same mosturizing effect.
The occlusive properties of petrolatum are at least twice as superior as other occlusive ingredients. This is why, in order to match the moisturizing efficacy of 10% petrolatum, a product needs to contain at least 20% of other occlusives.
Our benchmark for maximum Occlusivity is 20 (and the petrolatum score is always doubled).
| Ingredient |
Ingredient anti-wrinkle power
Shows on a scale of 0-10 how effective an ingredient is at reducing wrinkles. Both the Reported Efficacy of the ingredient and the Strength of Evidence are taken into account. Shows on a scale of 0-10 how effective an ingredient is at reducing wrinkles. Both the Reported Efficacy of the ingredient and the Strength of Evidence are taken into account. |
when present at, % |
in this formula est. %
| Rating |
|---|---|---|---|---|
| None | ||||
| Total | 0 |
| Ingredient | Est. % |
Benchmark
It differs from one antioxidant ingredient to another, but, on average, the
research suggests that topically applied antioxidants are effective in
consentrations of 3% or above. Any product with a total antioxidant score of 3
or more is considered to be reach in antioxidants. It differs from one antioxidant ingredient to another, but, on average, the
research suggests that topically applied antioxidants are effective in
consentrations of 3% or above. Any product with a total antioxidant score of 3
or more is considered to be reach in antioxidants. | Rich in Antioxidants |
|---|---|---|---|
| | 82.5 | ||
| | 17.5 | ||
| All antioxidants | 100 | 3 |  |
| Ingredient | Est. % |
Benchmark
The effective concentration of soothing ingredients varies, but we consider a
product rich in soothing ingredients if their estimated concentration is equal
to or higher than 5%. The effective concentration of soothing ingredients varies, but we consider a
product rich in soothing ingredients if their estimated concentration is equal
to or higher than 5%. | Rich in Soothing |
|---|---|---|---|
| None | |||
| All soothing | 0 | 5 | No |
